The evaluation of integrated market research information systems for newproduct decisions /
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| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | English |
| Published: |
Philadelphia :
University of Pennsylvania,
1976
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| Subjects: | |
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| LEADER | 00862nam a2200217 a 4500 | ||
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| 003 | UKM | ||
| 005 | 20110107181100.0 | ||
| 008 | 981208s1976 xxua 000 0 eng | ||
| 039 | 9 | |a 201101071811 |b zaina |y 08-18-1999 |z load | |
| 090 | |a HF5415.2.L36 1976 tesis | ||
| 100 | 1 | |a Lapide, Lawrence | |
| 245 | 1 | 4 | |a The evaluation of integrated market research information systems for newproduct decisions / |c Lawrence Lapide |
| 260 | |a Philadelphia : |b University of Pennsylvania, |c 1976 | ||
| 300 | |a 168 p. : |b ill. ; |c 21 cm. | ||
| 502 | |a Thesis (Ph.D.)-University of Pennsylvania, 1976 | ||
| 650 | |a Marketing research | ||
| 907 | |a .b10722348 |b 28-09-20 |c 12-11-19 | ||
| 998 | |a t |b 08-05-99 |c m |d x |e - |f eng |g xxu |h 4 | ||
| 914 | |a vtls000075065 | ||
| 991 | |a Fakulti Ekonomi | ||
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