The impact of the perception of marketing mix variables on international product choice the Malaysian perspective
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
Florida
Nova Southeastern University
1997
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Subjects: | |
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LEADER | 01292nam a2200337 a 4500 | ||
---|---|---|---|
003 | UKM | ||
005 | 1999081816030000 | ||
008 | 981208s1997 xxu 00 eng | ||
020 | |c RM216.20 | ||
035 | |a 1011565 | ||
039 | 9 | |y 08-18-1999 |z load | |
043 | |a a-my--- | ||
090 | |a HF5415.33.M3S22 1997 tesis | ||
100 | 0 | |a Sa'ari Md. Nooh | |
245 | 1 | 4 | |a The impact of the perception of marketing mix variables on international product choice |b the Malaysian perspective |c by Sa'ari Md. Nooh |
260 | |a Florida |b Nova Southeastern University |c 1997 | ||
300 | |a 296 p. : ill. ; 23 cm. | ||
502 | |a Thesis (Ph.D.) - Nova Southeastern University, 1997 | ||
504 | |a p. 247-296 | ||
583 | |x personal name | ||
590 | |a 1 | ||
650 | |a Consumers' preferences |x Malaysia |x Econometric models | ||
650 | |a Consumption (Economics) |x Malaysia |x Econometric models | ||
650 | |a Consumers |x Malaysia |x Decision making |x Econometric models | ||
907 | |a .b11031104 |b 28-09-20 |c 12-11-19 | ||
998 | |a t |b 08-05-99 |c m |d x |e - |f eng |g xxu |h 4 | ||
914 | |a vtls000107083 | ||
990 | |a ltm | ||
991 | |a Fakulti Pengurusan Perniagaan | ||
991 | |a Fakulti Ekonomi | ||
945 | |a HF5415.33.M3S22 1997 [00008050324] |g 1 |i 00001011567 |j 0 |l t0040 |n No. of pieces: 1 |o - |p MYR0.00 |q - |r - |s - |t 3 |u 0 |v 0 |w 0 |x 0 |y .i12356785 |z 12-11-19 |