Inducing resistance to persuasion : an attempt to extend inoculation theory to a marketing context /
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | English |
| Published: |
New York :
City University of New York,
1981.
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 00964nam a2200241 a 4500 | ||
|---|---|---|---|
| 003 | UKM | ||
| 005 | 20130618151200.0 | ||
| 008 | 981208s1981 xxu 000 0 eng | ||
| 039 | 9 | |a 201306181512 |b zaina |y 08-18-1999 |z load | |
| 040 | |d UKM | ||
| 090 | |a HF5415.G64 1981 tesis | ||
| 100 | 1 | |a Goldstein, Larry Samuel. | |
| 245 | 1 | 0 | |a Inducing resistance to persuasion : |b an attempt to extend inoculation theory to a marketing context / |c by Larry Samuel Goldstein. |
| 260 | |a New York : |b City University of New York, |c 1981. | ||
| 300 | |a 218 p. ; |c 22 cm. | ||
| 502 | |a Thesis (Ph.D)- City University of New York, 1981. | ||
| 504 | |a Bibliography: p. 203-208. | ||
| 650 | 0 | |a Marketing. | |
| 907 | |a .b11051127 |b 28-09-20 |c 12-11-19 | ||
| 998 | |a t |b 08-05-99 |c m |d x |e - |f eng |g xxu |h 0 | ||
| 914 | |a vtls000109146 | ||
| 991 | |a Fakulti Sains Kemasyarakatan dan Kemanusiaan | ||
| 945 | |g 1 |i 00000396061 |j 0 |l t0013 |n No. of pieces: 1 |o - |p MYR0.00 |q - |r - |s - |t 3 |u 0 |v 0 |w 0 |x 0 |y .i12399371 |z 12-11-19 | ||