Retail environment characteristics and product attributes on impulse buying behaviour among Iranian shoppers /

Retail environment characteristics and product attributes on impulse buying behaviour among Iranian shoppers /

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Bibliographic Details
Main Author: Foroughi, Amir (Author)
Format: Thesis Book
Language:Malay
Subjects:
Universiti Kebangsaan Malaysia > Dissertations.
Dissertations, Academic > Malaysia.
Shopping > psychological aspects.
Consumer behavior.
Consumer education.
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Description
Physical Description:xvi, 301 pages : illustrations ; 30 cm.
Bibliography:References : pages [244]-263.

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