The effects of identification, engagement, perceived innovativeness and co-creation towards brand equity of bumiputera SME retailers and supporting agency /
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Format: | Thesis Book |
Language: | English |
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LEADER | 01486nam a2200349 i 4500 | ||
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003 | UKM | ||
005 | 20180725121300.0 | ||
008 | 180412s2017 my a m 000 0 eng d | ||
039 | 9 | |a 201807251213 |b nikzal |c 201804121233 |d hamdan |c 201804121106 |d hamdan |y 04-12-2018 |z hamdan | |
040 | |a UKM |e rda | ||
090 | |a HF5415.1255.A375 2017 tesis | ||
090 | |a HF5415.1255 |b .A375 2017 | ||
100 | 0 | |a Ahmad Sabri Kassim, |e author. | |
245 | 1 | 4 | |a The effects of identification, engagement, perceived innovativeness and co-creation towards brand equity of bumiputera SME retailers and supporting agency / |c Ahmad Sabri Kassim. |
264 | 0 | |c 2017. | |
300 | |a xvii, 314 pages : |b illustrations ; |c 30 cm. | ||
336 | |a text |2 rdacontent | ||
337 | |a unmediated |2 rdamedia | ||
338 | |a volume |2 rdacarrier | ||
502 | |a Thesis (Ph.D.)-Universiti Kebangsaan Malaysia, 2017. | ||
504 | |a References : page [218]-257. | ||
593 | |a CD yang disertakan adalah duplikasi kepada tesis bercetak dan tidak boleh dirujuk/pinjam. | ||
610 | 2 | 0 | |a Universiti Kebangsaan Malaysia |x Dissertations. |
650 | 0 | |a Dissertations, Academic |z Malaysia. | |
650 | 0 | |a Branding (Marketing). | |
650 | 0 | |a Small business. | |
907 | |a .b16581763 |b 28-09-20 |c 12-11-19 | ||
998 | |a t |b 04-12-18 |c m |d x |e - |f eng |g my |h 4 | ||
914 | |a vtls003633261 | ||
990 | |a hak/nz | ||
991 | |a Pusat Pengajian Siswazah Perniagaan | ||
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