Marketing strategies for attracting international tourists to Malaysia /

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Bibliographic Details
Main Author: Ismadi Ismail
Format: Thesis
Language:English
Published: Gombak, Selangor : International Islamic University Malaysia, 2000.
Subjects:
Online Access:http://studentrepo.iium.edu.my/handle/123456789/3316
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245 1 0 |a Marketing strategies for attracting international tourists to Malaysia /  |c by Ismadi Ismail. 
260 |a Gombak, Selangor :  |b International Islamic University Malaysia,  |c 2000. 
300 |a iv, 84 leaves ;  |c 30 cm. 
336 |2 rdacontent 
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500 |a "Submitted to the Management Center International Islamic University Malaysia in partial fulfillment of the requirements for the award of the Degree of Master of Business Administration."--On t.p. 
502 |a Thesis (M.B.A)--International Islamic University Malaysia, 2000. 
504 |a Includes bibliographical references. 
650 0 |a Tourism  |v Marketing  |z Malaysia  |9 84375 
650 0 |a Tourists  |z Malaysia  |9 114674 
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690 0 |a Dissertations, Academic  |x Management Centre  |z IIUM  |9 34390 
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