An exploratory study of the applicability of porter's generic strategies in the retail industry /
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
Gombak, Selangor :
International Islamic University Malaysia,
2001
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| Subjects: | |
| Online Access: | Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library. |
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| Item Description: | Title from cover. "... has fulfilled the condition of the project paper prepared in partial fulfillment for the degree of Master of Management."--Approval page |
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| Physical Description: | 79 leaves : ill. ; 30 cm. |
| Bibliography: | Includes bibliographical references |