Web content accessibility and its relation to webometrics and search engines optimization /

Educational institutes compete to achieve higher ranking in different world ranking systems. This is because higher ranking gives the institute more recognition worldwide. Webometrics is one of the most famous ranking systems for higher learning institutes. The researcher tries to investigate the re...

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Bibliographic Details
Main Author: Elgharabawy, Mohammad Ahmed Mohamed
Format: Thesis
Language:English
Published: Kuala Lumpur: Kulliyyah of Information and Communication Technology, International Islamic University Malaysia 2011
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Online Access:http://studentrepo.iium.edu.my/handle/123456789/5602
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Summary:Educational institutes compete to achieve higher ranking in different world ranking systems. This is because higher ranking gives the institute more recognition worldwide. Webometrics is one of the most famous ranking systems for higher learning institutes. The researcher tries to investigate the relation between Webometrics ranking and WCAG conformance. Does WCAG conformance affect Webometrics ranking? Is this effect significant? The study also investigates the relation between WCAG conformance and search engines ranking. For this study, samples from Webometrics Worldwide Ranking as well as samples from Google, Yahoo!, and Bing were collected. All samples were analyzed for WCAG success criteria errors using automated accessibility checkers. Results indicate that there is a positive relation between Webometrics and WCAG conformance. Though the results showed a weak correlation between measured variables, the trend was always positive. As for WCAG conformance and search engines ranking, results showed a weak positive trend almost in all cases. Thus, the study recommends that accessibility conformance should be taken into consideration by higher learning institutes as it might help them achieve higher ranking in Webometrics. The study also recommends webmasters to adhere to accessibility principles as it might affect their websites ranking in search engines.
Item Description:Abstract in English and Arabic.
"A dissertation submitted in fulfilment of the requirement for the degree of Master of Information Technology."--On t.p.
Physical Description:xii, 77 leaves : ill. ; 30cm.
Bibliography:Includes bibliographical references (leaves 55-57).