Factors influencing consumer intention to purchase halal food among Muslims in Thailand /

With the rising global demand for Halal food, more countries have emerged to serve this potential market, including non-Muslim countries. Thailand is one of them which plans to be a Halal food hub with the aim to become a major Halal food exporter regardless of the relevant Halal issues in the coun...

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Bibliographic Details
Main Author: Wacharajirasophon, Miss Usanee
Format: Thesis
Language:English
Published: Gombak, Selangor : Kuliyyah of Economics and Management Science, International Islamic University Malaysia, 2016
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Online Access:http://studentrepo.iium.edu.my/handle/123456789/3178
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