APA (7th ed.) Citation

Asnili Marniwati Ahmad. (2013). Unconventional marketing: Exploring guerrilla marketing dimension in influencing consumer purchase intention /cby Asnili Marniwati Ahmad. Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia.

Chicago Style (17th ed.) Citation

Asnili Marniwati Ahmad. Unconventional Marketing: Exploring Guerrilla Marketing Dimension in Influencing Consumer Purchase Intention /cby Asnili Marniwati Ahmad. Kuala Lumpur: Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia, 2013.

MLA (8th ed.) Citation

Asnili Marniwati Ahmad. Unconventional Marketing: Exploring Guerrilla Marketing Dimension in Influencing Consumer Purchase Intention /cby Asnili Marniwati Ahmad. Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia, 2013.