Factors affecting Muslim women's intention to use fashion products : an empirical study in Malaysia /
This research aims to identify the factors that affect Muslim women's intention to use fashion products by underpinning the Theory of Planned Behaviour (TPB). Fashion plays a very important role in everyone's life, especially in women's and it is basically formed through the combinati...
محفوظ في:
| المؤلف الرئيسي: | |
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| التنسيق: | أطروحة |
| اللغة: | English |
| منشور في: |
Kuala Lumpur :
Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia,
2016
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| الموضوعات: | |
| الوصول للمادة أونلاين: | Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library. |
| الوسوم: |
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