Customers' satisfaction and loyalty for airlines e-ticketing and services in Malaysia /
Internet technology provides vast opportunity to improve many e-services in various industries including the airline industry. Many companies nowadays are considering website as an important electronic platform for their business strategies in selling and advertising their products online. Based on...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
Kuala Lumpur :
Kulliyyah of Information and Communication Technology, International Islamic University Malaysia,
2018
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| Subjects: | |
| Online Access: | http://studentrepo.iium.edu.my/handle/123456789/5663 |
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