Airasia Berhad Expansion Strategies To Achieve Competitiveness
This case study would attempt to look at Air asia's key success factors and challenges faced and to propose suitable strategies for Air Asia to maintain its dominance.
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2005
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my-mmu-ep.10342010-07-19T08:08:54Z Airasia Berhad Expansion Strategies To Achieve Competitiveness 2005-07 Khoo, Fook Choy HE Transportation and Communications This case study would attempt to look at Air asia's key success factors and challenges faced and to propose suitable strategies for Air Asia to maintain its dominance. 2005-07 Thesis http://shdl.mmu.edu.my/1034/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library |
| institution |
Multimedia University |
| collection |
MMU Institutional Repository |
| topic |
HE Transportation and Communications |
| spellingShingle |
HE Transportation and Communications Khoo, Fook Choy Airasia Berhad Expansion Strategies To Achieve Competitiveness |
| description |
This case study would attempt to look at Air asia's key success factors and challenges faced and to propose suitable strategies for Air Asia to maintain its dominance. |
| format |
Thesis |
| qualification_level |
Master's degree |
| author |
Khoo, Fook Choy |
| author_facet |
Khoo, Fook Choy |
| author_sort |
Khoo, Fook Choy |
| title |
Airasia Berhad Expansion Strategies To Achieve Competitiveness |
| title_short |
Airasia Berhad Expansion Strategies To Achieve Competitiveness |
| title_full |
Airasia Berhad Expansion Strategies To Achieve Competitiveness |
| title_fullStr |
Airasia Berhad Expansion Strategies To Achieve Competitiveness |
| title_full_unstemmed |
Airasia Berhad Expansion Strategies To Achieve Competitiveness |
| title_sort |
airasia berhad expansion strategies to achieve competitiveness |
| granting_institution |
Multimedia University |
| granting_department |
Research Library |
| publishDate |
2005 |
| _version_ |
1747829242606911488 |