The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia.
The main purpose of this study was to investigate the relationship between TQM practices and customer satisfaction, from the managers' perspectives. It was proposed that the six TQM dimensions, namely (i) leadership, (ii) strategic planning, (iii) customer focus, (ii) process management, (v) in...
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my-mmu-ep.13892010-09-02T06:05:55Z The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. 2008-11 Yi, Sit Wen HD61 Risk in industry. Risk management The main purpose of this study was to investigate the relationship between TQM practices and customer satisfaction, from the managers' perspectives. It was proposed that the six TQM dimensions, namely (i) leadership, (ii) strategic planning, (iii) customer focus, (ii) process management, (v) information and analysis, and (vi) human resource focus would facilitate the level of customer satisfaction of TQM certified service organization in Malaysia. 2008-11 Thesis http://shdl.mmu.edu.my/1389/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library |
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Multimedia University |
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MMU Institutional Repository |
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HD61 Risk in industry Risk management |
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HD61 Risk in industry Risk management Yi, Sit Wen The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. |
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The main purpose of this study was to investigate the relationship between TQM practices and customer satisfaction, from the managers' perspectives. It was proposed that the six TQM dimensions, namely (i) leadership, (ii) strategic planning, (iii) customer focus, (ii) process management, (v) information and analysis, and (vi) human resource focus would facilitate the level of customer satisfaction of TQM certified service organization in Malaysia. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Yi, Sit Wen |
author_facet |
Yi, Sit Wen |
author_sort |
Yi, Sit Wen |
title |
The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. |
title_short |
The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. |
title_full |
The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. |
title_fullStr |
The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. |
title_full_unstemmed |
The Impact Of TQM On Customer Satisfaction: An Empirical Analysis Of Service Organizations In Malaysia. |
title_sort |
impact of tqm on customer satisfaction: an empirical analysis of service organizations in malaysia. |
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Multimedia University |
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Research Library |
publishDate |
2008 |
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1747829360452173824 |