Framework For The Development And Evaluation Of Electronic Commerce In Malaysia
This study, however, attempts to explain consumers' attitude towards e-commerce. This research examines the effects of perceived relative advantage, perceived compatibility, perceived ease of use, perceived result demonstrability and perceived visibility on intention to use e-commerce. In addti...
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Main Author: | Poong, Yew Siang |
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Format: | Thesis |
Published: |
2008
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