Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia
This research aims to assist suppliers involved in the factory automation industry to gain insights into the needs and wants of their customers by accessing the variables in the marketing mix such as Price, Product, Service, Sales force that will affect the loyalty and the satisfaction of the buyers...
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my-mmu-ep.15692010-09-23T06:40:19Z Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia 2009-04 Oo, Bryant Yong Siang HF5410-5417.5 Marketing. Distribution of products This research aims to assist suppliers involved in the factory automation industry to gain insights into the needs and wants of their customers by accessing the variables in the marketing mix such as Price, Product, Service, Sales force that will affect the loyalty and the satisfaction of the buyers. 2009-04 Thesis http://shdl.mmu.edu.my/1569/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library |
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Multimedia University |
collection |
MMU Institutional Repository |
topic |
HF5410-5417.5 Marketing Distribution of products |
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HF5410-5417.5 Marketing Distribution of products Oo, Bryant Yong Siang Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia |
description |
This research aims to assist suppliers involved in the factory automation industry to gain insights into the needs and wants of their customers by accessing the variables in the marketing mix such as Price, Product, Service, Sales force that will affect the loyalty and the satisfaction of the buyers. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Oo, Bryant Yong Siang |
author_facet |
Oo, Bryant Yong Siang |
author_sort |
Oo, Bryant Yong Siang |
title |
Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia |
title_short |
Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia |
title_full |
Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia |
title_fullStr |
Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia |
title_full_unstemmed |
Customer Satisfaction And Loyalty On Factory Automation Product In Malaysia |
title_sort |
customer satisfaction and loyalty on factory automation product in malaysia |
granting_institution |
Multimedia University |
granting_department |
Research Library |
publishDate |
2009 |
_version_ |
1747829403572764672 |