Compiling Electronic Shopping Strategy By ES-Test: An Application Of Malaysian Airline Ticket
This study proposed to investigate determinants of potential of online sales. We identified three factors namely attitude towards online shopping, familiarity and confidence, and product type.
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2008
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my-mmu-ep.16172010-09-23T03:20:32Z Compiling Electronic Shopping Strategy By ES-Test: An Application Of Malaysian Airline Ticket 2008-02 -, Javad Sadeghzadeh Biglari HE Transportation and Communications This study proposed to investigate determinants of potential of online sales. We identified three factors namely attitude towards online shopping, familiarity and confidence, and product type. 2008-02 Thesis http://shdl.mmu.edu.my/1617/ http://myto.perpun.net.my/metoalogin/logina.php phd doctoral Multimedia University Research Library |
| institution |
Multimedia University |
| collection |
MMU Institutional Repository |
| topic |
HE Transportation and Communications |
| spellingShingle |
HE Transportation and Communications -, Javad Sadeghzadeh Biglari Compiling Electronic Shopping Strategy By ES-Test: An Application Of Malaysian Airline Ticket |
| description |
This study proposed to investigate determinants of potential of online sales. We identified three factors namely attitude towards online shopping, familiarity and confidence, and product type. |
| format |
Thesis |
| qualification_name |
Doctor of Philosophy (PhD.) |
| qualification_level |
Doctorate |
| author |
-, Javad Sadeghzadeh Biglari |
| author_facet |
-, Javad Sadeghzadeh Biglari |
| author_sort |
-, Javad Sadeghzadeh Biglari |
| title |
Compiling Electronic Shopping Strategy By ES-Test: An Application Of Malaysian Airline Ticket |
| title_short |
Compiling Electronic Shopping Strategy By ES-Test: An Application Of Malaysian Airline Ticket |
| title_full |
Compiling Electronic Shopping Strategy By ES-Test: An Application Of Malaysian Airline Ticket |
| title_fullStr |
Compiling Electronic Shopping Strategy By ES-Test: An Application Of Malaysian Airline Ticket |
| title_full_unstemmed |
Compiling Electronic Shopping Strategy By ES-Test: An Application Of Malaysian Airline Ticket |
| title_sort |
compiling electronic shopping strategy by es-test: an application of malaysian airline ticket |
| granting_institution |
Multimedia University |
| granting_department |
Research Library |
| publishDate |
2008 |
| _version_ |
1747829415415382016 |