Empirical Study Of The Impact Of Presence And Para Social Presence On Trust In Online Virtual Electronic Commerce
This study analyzes users' acceptance of such online immersive virtual malls and gauges the impact of these malls on acceptance, user trust, and intended use in an empirical manner using quantitative approachers.
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| Format: | Thesis |
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2008
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| Summary: | This study analyzes users' acceptance of such online immersive virtual malls and gauges the impact of these malls on acceptance, user trust, and intended use in an empirical manner using quantitative approachers. |
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