Implementation Of Competitive Strategy: A Case Study On China Merchants Bank

This study discusses China Merchants Bank\'s position, performances and the implementation of its strategies in the China\'s intense competitive environment. The background of the China banking industry and the undertaking reforms of its financial and banking industry are addresses. PEST e...

Full description

Saved in:
Bibliographic Details
Main Author: Dong, Dai Yao
Format: Thesis
Published: 2007
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
id my-mmu-ep.1806
record_format uketd_dc
spelling my-mmu-ep.18062011-04-06T08:21:00Z Implementation Of Competitive Strategy: A Case Study On China Merchants Bank 2007-01 Dong, Dai Yao HG1710 Electronic Funds Transfers This study discusses China Merchants Bank\'s position, performances and the implementation of its strategies in the China\'s intense competitive environment. The background of the China banking industry and the undertaking reforms of its financial and banking industry are addresses. PEST environment analysis, SWOT analysis, Porter\'s five force analysis and several techniques have been employed in the case study of China Merchants Bank. 2007-01 Thesis http://shdl.mmu.edu.my/1806/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters University of Multimedia Research Library
institution Multimedia University
collection MMU Institutional Repository
topic HG1710 Electronic Funds Transfers
spellingShingle HG1710 Electronic Funds Transfers
Dong, Dai Yao
Implementation Of Competitive Strategy: A Case Study On China Merchants Bank
description This study discusses China Merchants Bank\'s position, performances and the implementation of its strategies in the China\'s intense competitive environment. The background of the China banking industry and the undertaking reforms of its financial and banking industry are addresses. PEST environment analysis, SWOT analysis, Porter\'s five force analysis and several techniques have been employed in the case study of China Merchants Bank.
format Thesis
qualification_level Master's degree
author Dong, Dai Yao
author_facet Dong, Dai Yao
author_sort Dong, Dai Yao
title Implementation Of Competitive Strategy: A Case Study On China Merchants Bank
title_short Implementation Of Competitive Strategy: A Case Study On China Merchants Bank
title_full Implementation Of Competitive Strategy: A Case Study On China Merchants Bank
title_fullStr Implementation Of Competitive Strategy: A Case Study On China Merchants Bank
title_full_unstemmed Implementation Of Competitive Strategy: A Case Study On China Merchants Bank
title_sort implementation of competitive strategy: a case study on china merchants bank
granting_institution University of Multimedia
granting_department Research Library
publishDate 2007
_version_ 1747829456752345088