Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques
This research is aimed to specify the characteristics resulting in attrition of customer, as the most valuable property of an organization, and in this path attempts have been carried out to identify these characteristics by selecting a reliable model using past experiences and research, and finally...
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my-mmu-ep.29922011-09-26T03:47:52Z Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques 2011-04 Seyed Danesh, Mir Mohammad HF5410-5417.5 Marketing. Distribution of products This research is aimed to specify the characteristics resulting in attrition of customer, as the most valuable property of an organization, and in this path attempts have been carried out to identify these characteristics by selecting a reliable model using past experiences and research, and finally to test this model. employing real data, in one of Iranian mobile communications operators. 2011-04 Thesis http://shdl.mmu.edu.my/2992/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters University of Multimedia Research Library |
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HF5410-5417.5 Marketing Distribution of products |
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HF5410-5417.5 Marketing Distribution of products Seyed Danesh, Mir Mohammad Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques |
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This research is aimed to specify the characteristics resulting in attrition of customer, as the most valuable property of an organization, and in this path attempts have been carried out to identify these characteristics by selecting a reliable model using past experiences and research, and finally to test this model. employing real data, in one of Iranian mobile communications operators. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Seyed Danesh, Mir Mohammad |
author_facet |
Seyed Danesh, Mir Mohammad |
author_sort |
Seyed Danesh, Mir Mohammad |
title |
Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques |
title_short |
Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques |
title_full |
Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques |
title_fullStr |
Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques |
title_full_unstemmed |
Analyzing Effective Way Of Keeping Existing Customer In Service Oriented Organization With CRM By Using Data Mining Techniques |
title_sort |
analyzing effective way of keeping existing customer in service oriented organization with crm by using data mining techniques |
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University of Multimedia |
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Research Library |
publishDate |
2011 |
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1747829472595279872 |