Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors

Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors

The study analyzed the demographic differences,religious differences,attitude,knowledge and perception towards Islamic Banking and bank selection criteria of the Muslim and non-Muslim investors. The findings of the study will provide some implications for good marketing strategies to reach out to mo...

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Bibliographic Details
Main Author: Foo, Ching Ching
Format: Thesis
Published: 2012
Subjects:
HG Finance
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id my-mmu-ep.3677
record_format uketd_dc
spelling my-mmu-ep.36772012-12-12T05:58:17Z Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors 2012-08-13 Foo, Ching Ching HG Finance The study analyzed the demographic differences,religious differences,attitude,knowledge and perception towards Islamic Banking and bank selection criteria of the Muslim and non-Muslim investors. The findings of the study will provide some implications for good marketing strategies to reach out to more potential Muslims and non-Muslims investors in Malaysia. 2012-08 Thesis http://shdl.mmu.edu.my/3677/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Graduate School of Management
institution Multimedia University
collection MMU Institutional Repository
topic HG Finance
spellingShingle HG Finance
Foo, Ching Ching
Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors
description The study analyzed the demographic differences,religious differences,attitude,knowledge and perception towards Islamic Banking and bank selection criteria of the Muslim and non-Muslim investors. The findings of the study will provide some implications for good marketing strategies to reach out to more potential Muslims and non-Muslims investors in Malaysia.
format Thesis
qualification_level Master's degree
author Foo, Ching Ching
author_facet Foo, Ching Ching
author_sort Foo, Ching Ching
title Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors
title_short Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors
title_full Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors
title_fullStr Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors
title_full_unstemmed Investment in Islamic Financial Products: A Comparison Between Muslim and Non-Muslim Investors
title_sort investment in islamic financial products: a comparison between muslim and non-muslim investors
granting_institution Multimedia University
granting_department Graduate School of Management
publishDate 2012
_version_ 1747829541578997760

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