An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia

An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia

This study aims to find out the different preferences of consumers who prefer either online or offline shopping and the factors that cause them to choose one over the other. This study main aims to discover the factors that cause excitement for future online shoppers and the resulting behaviors of t...

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Bibliographic Details
Main Author: Ng , Mei Jian
Format: Thesis
Published: 2012
Subjects:
TX Home economics
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id my-mmu-ep.3706
record_format uketd_dc
spelling my-mmu-ep.37062012-12-19T08:48:29Z An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia 2012-10-25 Ng , Mei Jian TX Home economics This study aims to find out the different preferences of consumers who prefer either online or offline shopping and the factors that cause them to choose one over the other. This study main aims to discover the factors that cause excitement for future online shoppers and the resulting behaviors of these shoppers. 2012-10 Thesis http://shdl.mmu.edu.my/3706/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Graduate School of Management
institution Multimedia University
collection MMU Institutional Repository
topic TX Home economics
spellingShingle TX Home economics
Ng , Mei Jian
An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia
description This study aims to find out the different preferences of consumers who prefer either online or offline shopping and the factors that cause them to choose one over the other. This study main aims to discover the factors that cause excitement for future online shoppers and the resulting behaviors of these shoppers.
format Thesis
qualification_level Master's degree
author Ng , Mei Jian
author_facet Ng , Mei Jian
author_sort Ng , Mei Jian
title An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia
title_short An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia
title_full An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia
title_fullStr An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia
title_full_unstemmed An Exploratory Study Factors Influencing E-Shopping In Klang Valley,Malaysia
title_sort exploratory study factors influencing e-shopping in klang valley,malaysia
granting_institution Multimedia University
granting_department Graduate School of Management
publishDate 2012
_version_ 1747829546939318272

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