The impact of consumer learning on purchase intention of online air ticket: Multi-group analysis
The global airline industry is considered a vital source of economic and social, as well as cultural driver. In the context of Malaysia, the importance of the airline industry is significant and is looked up to as a driver in economic growth and prosperity. The effect of the airline industry and eco...
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis |
| Published: |
2014
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|