Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises

Small and medium enterprises (SMEs) are important contributors to a nation’s economy and social wellbeing. In the SME Master Plan, the Malaysian government designated SMEs as the drivers for leading the economic transformation of the country. Nonetheless, the economic contributions of SMEs need to b...

Full description

Saved in:

Bibliographic Details
Main Author:	Ong, Jeen Wei
Format:	Thesis
Published:	2017
Subjects:	HD28-70 Management Industrial Management
Tags:	Add Tag No Tags, Be the first to tag this record!

id	my-mmu-ep.6855
record_format	uketd_dc
spelling	my-mmu-ep.68552017-07-12T03:43:56Z Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises 2017-04 Ong, Jeen Wei HD28-70 Management. Industrial Management Small and medium enterprises (SMEs) are important contributors to a nation’s economy and social wellbeing. In the SME Master Plan, the Malaysian government designated SMEs as the drivers for leading the economic transformation of the country. Nonetheless, the economic contributions of SMEs need to be accelerated to achieve the targets set in the master plan. This requires more information for SMEs and policy makers to design more effective plans. Existing empirical research on firm performance in strategic management is arguably less comprehensive compared to the theoretical development of industrial organisation and resource-based view. The firm factors, strategies and industry factors are rarely examined in a single study and competitive advantage is often omitted in empirical study. In view of that, this study aims to examine the impact of market orientation, competitive advantage, positioning strategies and industry structure on SMEs’ firm performance from the perspectives of industrial organisation and resource-based view. The research methods of this study can be segregated into three phases. The first phase validates the questionnaire through a multi-stage content validity and pilot study. The second stage develops the sampling frame and collects data from the targeted population. The sampling frame of this study includes SMEs listed in the directories of Federation of Malaysian Manufacturer (FMM), Malaysia Digital Economy Corporation (MDeC), Small and Medium Enterprise Corporation Malaysia (SME Corp. Malaysia). They were contacted through email. A total of 517 valid responses were collected for the study. The third phase concerns with data analysis. This study analysed collected data through the utilisation of the partial least squares structure equation modelling (PLS-SEM). 2017-04 Thesis http://shdl.mmu.edu.my/6855/ http://library.mmu.edu.my/diglib/onlinedb/dig_lib.php phd doctoral Multimedia University Faculty of Management
institution	Multimedia University
collection	MMU Institutional Repository
topic	HD28-70 Management Industrial Management
spellingShingle	HD28-70 Management Industrial Management Ong, Jeen Wei Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises
description	Small and medium enterprises (SMEs) are important contributors to a nation’s economy and social wellbeing. In the SME Master Plan, the Malaysian government designated SMEs as the drivers for leading the economic transformation of the country. Nonetheless, the economic contributions of SMEs need to be accelerated to achieve the targets set in the master plan. This requires more information for SMEs and policy makers to design more effective plans. Existing empirical research on firm performance in strategic management is arguably less comprehensive compared to the theoretical development of industrial organisation and resource-based view. The firm factors, strategies and industry factors are rarely examined in a single study and competitive advantage is often omitted in empirical study. In view of that, this study aims to examine the impact of market orientation, competitive advantage, positioning strategies and industry structure on SMEs’ firm performance from the perspectives of industrial organisation and resource-based view. The research methods of this study can be segregated into three phases. The first phase validates the questionnaire through a multi-stage content validity and pilot study. The second stage develops the sampling frame and collects data from the targeted population. The sampling frame of this study includes SMEs listed in the directories of Federation of Malaysian Manufacturer (FMM), Malaysia Digital Economy Corporation (MDeC), Small and Medium Enterprise Corporation Malaysia (SME Corp. Malaysia). They were contacted through email. A total of 517 valid responses were collected for the study. The third phase concerns with data analysis. This study analysed collected data through the utilisation of the partial least squares structure equation modelling (PLS-SEM).
format	Thesis
qualification_name	Doctor of Philosophy (PhD.)
qualification_level	Doctorate
author	Ong, Jeen Wei
author_facet	Ong, Jeen Wei
author_sort	Ong, Jeen Wei
title	Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises
title_short	Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises
title_full	Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises
title_fullStr	Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises
title_full_unstemmed	Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises
title_sort	market orientation and industrial organisation view of factors contributing towards firm performance: a study of malaysian small medium enterprises
granting_institution	Multimedia University
granting_department	Faculty of Management
publishDate	2017
_version_	1747829637493293056

Market Orientation and Industrial Organisation View of Factors Contributing towards Firm Performance: A Study of Malaysian Small Medium Enterprises

Similar Items