Factors influencing customer satisfaction of light rail transit (LRT) in Kuala Lumpur/ Nur Akmalyana Noor Kamaruzaman
This research paper involves the investigation on factors influencing customers' satisfaction of Light Rail Transit (LRT) in Kuala Lumpur. This research systematically analysed some relevant literature regarding the underlying factors that influence customers' satisfaction. Several factors...
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| Format: | Thesis |
| Language: | English |
| Published: |
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/104213/1/104213.pdf |
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| Summary: | This research paper involves the investigation on factors influencing customers' satisfaction of Light Rail Transit (LRT) in Kuala Lumpur. This research systematically analysed some relevant literature regarding the underlying factors that influence customers' satisfaction. Several factors are identified that may give some effect such as affordable price & sale-points, quality of transport service and relations to environment. |
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