Packaging design as a marketing tool in promoting Tapai Pulut Sarimah / Nurdalila Meor Sepli
Packaging design is a vital role to attract consumer, and to persuade them to choose the product and acting as a brand communication. Also, packaging plays a big role in product display as packaging serves an instruments that influences consumer's in their purchasing behaviour. Packaging its...
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| Format: | Thesis |
| Language: | English |
| Published: |
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/21879/1/TD_NURDALILA%20MEOR%20SEPLI%20M%20AD%2017_5.pdf |
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