Dimension of e-services quality influencing online purchase intention at CJ Wow Shop / Ahmad Najmi Ahmad Basir, Farisa Nadjeehah Norhasman and Siti Ummirah Zaidi
Nowadays, home shopping has become one of the interactive ways to shop. There are various methods that customers may use to make purchases and one of the methods is through the Internet. This study adapted SERVQUAL dimensions into E-SERVQUAL which consisting of 5 most highlighted dimensions in the p...
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| Main Authors: | , , |
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| Format: | Thesis |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/31224/1/31224.pdf |
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