Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar

The purpose of this report was to present customers’ satisfaction towards front counter’s services in Valuation and Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) and recommended how to improve staffs skills in provided services. The analysis was carried out over a m...

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Main Author: Omar, Norliani
Format: Thesis
Language:English
Published: 2011
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/33070/1/33070.pdf
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spelling my-uitm-ir.330702020-07-29T07:56:50Z Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar 2011-04 Omar, Norliani Study and teaching. Research Consumer satisfaction Customer services. Customer relations The purpose of this report was to present customers’ satisfaction towards front counter’s services in Valuation and Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) and recommended how to improve staffs skills in provided services. The analysis was carried out over a month and I used questionnaire survey to ask the respondents. I get 100 respondents to answer the questionnaire. The findings were based on 5 Servqual dimensions that classified as tangibility, reliability, responsiveness, assurance and empathy. The findings were such as both customers’ expectation and perception in tangibility dimension are in high level with score 3.98 and 4.13 each. The Servqual gap is 0.15. Other findings were both customers’ expectation and perception in reliability dimension was in high level with score 4.04 and 3.88 each. The Servqual gap is (-0.16). The conclusion for customers’ satisfaction towards front counter’s services in Valuation and Property Management Department, (MPSPK) was such as Valuation and Property Management Department, MPSPK was not serving in the highest best skills because there were lots of negative Servqual gap rather than the positive one. Some recommendations also had been list down such as staffs need to give lots of smiles and staffs should want to offer some helps 2011-04 Thesis https://ir.uitm.edu.my/id/eprint/33070/ https://ir.uitm.edu.my/id/eprint/33070/1/33070.pdf text en public degree Universiti Teknologi MARA Cawangan Kelantan Faculty of Business and Management Ab. Rani, Nor Zuriati Amani
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Ab. Rani, Nor Zuriati Amani
topic Study and teaching
Research
Consumer satisfaction
Study and teaching
Research
spellingShingle Study and teaching
Research
Consumer satisfaction
Study and teaching
Research
Omar, Norliani
Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar
description The purpose of this report was to present customers’ satisfaction towards front counter’s services in Valuation and Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) and recommended how to improve staffs skills in provided services. The analysis was carried out over a month and I used questionnaire survey to ask the respondents. I get 100 respondents to answer the questionnaire. The findings were based on 5 Servqual dimensions that classified as tangibility, reliability, responsiveness, assurance and empathy. The findings were such as both customers’ expectation and perception in tangibility dimension are in high level with score 3.98 and 4.13 each. The Servqual gap is 0.15. Other findings were both customers’ expectation and perception in reliability dimension was in high level with score 4.04 and 3.88 each. The Servqual gap is (-0.16). The conclusion for customers’ satisfaction towards front counter’s services in Valuation and Property Management Department, (MPSPK) was such as Valuation and Property Management Department, MPSPK was not serving in the highest best skills because there were lots of negative Servqual gap rather than the positive one. Some recommendations also had been list down such as staffs need to give lots of smiles and staffs should want to offer some helps
format Thesis
qualification_level Bachelor degree
author Omar, Norliani
author_facet Omar, Norliani
author_sort Omar, Norliani
title Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar
title_short Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar
title_full Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar
title_fullStr Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar
title_full_unstemmed Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar
title_sort customers’ satisfaction toward front counter services in valuation & property management department, majlis perbandaran sungai petani, kedah (mpspk) / norliani omar
granting_institution Universiti Teknologi MARA Cawangan Kelantan
granting_department Faculty of Business and Management
publishDate 2011
url https://ir.uitm.edu.my/id/eprint/33070/1/33070.pdf
_version_ 1783734214166839296