Competitiveness of passenger and commercial vehicles sales in Malaysia between 2016 and 2017: constant market share analysis / Mohd Junaidi Razlan

The Association of Southeast Asian Nations (ASEAN) countries have achieved rapid industrialization especially since the mid-1980s on Automotive Industry. Thus, automotive industry has been highlighted for the Gross Domestic Product (GDP) as well as Gross National Product (GNP) growth. The competitiv...

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Main Author: Razlan, Mohd Junaidi
Format: Thesis
Language:English
Published: 2020
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Online Access:https://ir.uitm.edu.my/id/eprint/34821/1/34821.pdf
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spelling my-uitm-ir.348212020-09-30T07:28:21Z Competitiveness of passenger and commercial vehicles sales in Malaysia between 2016 and 2017: constant market share analysis / Mohd Junaidi Razlan 2020-09-29 Razlan, Mohd Junaidi Income. Income distribution. National income. Including gross national product, gross domestic product, and gross state product Market surveys. Including brand choice. Brand loyalty Markets. Fairs The Association of Southeast Asian Nations (ASEAN) countries have achieved rapid industrialization especially since the mid-1980s on Automotive Industry. Thus, automotive industry has been highlighted for the Gross Domestic Product (GDP) as well as Gross National Product (GNP) growth. The competitiveness between different brands in Passenger and Commercial vehicles are very stiff. The term of competitiveness is taken seriously in Malaysia for the purpose of sustainable development. Besides, to date there still does not exist a formal method of analyzing competitiveness of all brands in Passenger and Commercial vehicles. Therefore, this study is conducted to rank the passenger and commercial vehicle sales competitiveness in Malaysia between 2016 and 2017 by using the Constant Market Share (CMS) analysis. In addition, the other two specific objectives of this study are to determine the competitiveness of the national and non-national passenger and commercial vehicles sales in Malaysia and to analyse the performance of the sales of passenger and commercial vehicles in 2017 as compared to 2016. CMS Analysis is a simple analysis method normally used in analyzing competitiveness of exports between countries. This study proved that it also can be used in analyzing the competitiveness between brands in passenger and commercial vehicles. The data was collected from 10 brands of passenger and commercial vehicles where the results were run in Microsoft Excel. It shows that the most competitive in passenger vehicles for national brand was Proton while for non-national brand, the most competitive brand was Honda. The performance sales of passenger vehicle in year 2017 recorded an increment of 4,474 units. Furthermore, commercial vehicle is only dominated by non-national brands and the most competitive is Toyota brand. 2020-09 Thesis https://ir.uitm.edu.my/id/eprint/34821/ https://ir.uitm.edu.my/id/eprint/34821/1/34821.pdf text en public degree Universiti Teknologi Mara Perlis Faculty of Computer & Mathematical Sciences
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
topic Income
Income distribution
National income
Including gross national product, gross domestic product, and gross state product
Income
Income distribution
National income
Including gross national product, gross domestic product, and gross state product
Income
Income distribution
National income
Including gross national product, gross domestic product, and gross state product
spellingShingle Income
Income distribution
National income
Including gross national product, gross domestic product, and gross state product
Income
Income distribution
National income
Including gross national product, gross domestic product, and gross state product
Income
Income distribution
National income
Including gross national product, gross domestic product, and gross state product
Razlan, Mohd Junaidi
Competitiveness of passenger and commercial vehicles sales in Malaysia between 2016 and 2017: constant market share analysis / Mohd Junaidi Razlan
description The Association of Southeast Asian Nations (ASEAN) countries have achieved rapid industrialization especially since the mid-1980s on Automotive Industry. Thus, automotive industry has been highlighted for the Gross Domestic Product (GDP) as well as Gross National Product (GNP) growth. The competitiveness between different brands in Passenger and Commercial vehicles are very stiff. The term of competitiveness is taken seriously in Malaysia for the purpose of sustainable development. Besides, to date there still does not exist a formal method of analyzing competitiveness of all brands in Passenger and Commercial vehicles. Therefore, this study is conducted to rank the passenger and commercial vehicle sales competitiveness in Malaysia between 2016 and 2017 by using the Constant Market Share (CMS) analysis. In addition, the other two specific objectives of this study are to determine the competitiveness of the national and non-national passenger and commercial vehicles sales in Malaysia and to analyse the performance of the sales of passenger and commercial vehicles in 2017 as compared to 2016. CMS Analysis is a simple analysis method normally used in analyzing competitiveness of exports between countries. This study proved that it also can be used in analyzing the competitiveness between brands in passenger and commercial vehicles. The data was collected from 10 brands of passenger and commercial vehicles where the results were run in Microsoft Excel. It shows that the most competitive in passenger vehicles for national brand was Proton while for non-national brand, the most competitive brand was Honda. The performance sales of passenger vehicle in year 2017 recorded an increment of 4,474 units. Furthermore, commercial vehicle is only dominated by non-national brands and the most competitive is Toyota brand.
format Thesis
qualification_level Bachelor degree
author Razlan, Mohd Junaidi
author_facet Razlan, Mohd Junaidi
author_sort Razlan, Mohd Junaidi
title Competitiveness of passenger and commercial vehicles sales in Malaysia between 2016 and 2017: constant market share analysis / Mohd Junaidi Razlan
title_short Competitiveness of passenger and commercial vehicles sales in Malaysia between 2016 and 2017: constant market share analysis / Mohd Junaidi Razlan
title_full Competitiveness of passenger and commercial vehicles sales in Malaysia between 2016 and 2017: constant market share analysis / Mohd Junaidi Razlan
title_fullStr Competitiveness of passenger and commercial vehicles sales in Malaysia between 2016 and 2017: constant market share analysis / Mohd Junaidi Razlan
title_full_unstemmed Competitiveness of passenger and commercial vehicles sales in Malaysia between 2016 and 2017: constant market share analysis / Mohd Junaidi Razlan
title_sort competitiveness of passenger and commercial vehicles sales in malaysia between 2016 and 2017: constant market share analysis / mohd junaidi razlan
granting_institution Universiti Teknologi Mara Perlis
granting_department Faculty of Computer & Mathematical Sciences
publishDate 2020
url https://ir.uitm.edu.my/id/eprint/34821/1/34821.pdf
_version_ 1783734280339324928