Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa

This is a study on social media marketing as a promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. Social media is very important to our life in this digitalization era. This research is to study the importance of social media use to the music industry and how s...

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Main Author:	Mohamed Esa, Nur Aina Sofea
Format:	Thesis
Language:	English
Published:	2019
Subjects:	Social perception Social cognition Online social networks Music in colleges and universities Analysis and appreciation of music
Online Access:	https://ir.uitm.edu.my/id/eprint/49457/1/49457.pdf
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id	my-uitm-ir.49457
record_format	uketd_dc
spelling	my-uitm-ir.494572021-08-12T02:02:48Z Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa 2019 Mohamed Esa, Nur Aina Sofea Social perception. Social cognition Online social networks Music in colleges and universities Analysis and appreciation of music This is a study on social media marketing as a promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. Social media is very important to our life in this digitalization era. This research is to study the importance of social media use to the music industry and how social media can be a tools for promoting talents among music students. This study utilized quantitative method and the data were collected through survey questionnaire who represent music students from all departments in Faculty of Music. I have discovered that majority of the respondents are using social media as their platform to exposed their music or talent. It shows that social media is the new medium of platform to find a new talent and self-exposure for students to be an artist. 2019 Thesis https://ir.uitm.edu.my/id/eprint/49457/ https://ir.uitm.edu.my/id/eprint/49457/1/49457.pdf text en public degree Universiti Teknologi MARA Faculty of Music Abdul Rahman, Nurulhamimi
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Abdul Rahman, Nurulhamimi
topic	Social perception Social cognition Online social networks Music in colleges and universities Analysis and appreciation of music
spellingShingle	Social perception Social cognition Online social networks Music in colleges and universities Analysis and appreciation of music Mohamed Esa, Nur Aina Sofea Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
description	This is a study on social media marketing as a promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. Social media is very important to our life in this digitalization era. This research is to study the importance of social media use to the music industry and how social media can be a tools for promoting talents among music students. This study utilized quantitative method and the data were collected through survey questionnaire who represent music students from all departments in Faculty of Music. I have discovered that majority of the respondents are using social media as their platform to exposed their music or talent. It shows that social media is the new medium of platform to find a new talent and self-exposure for students to be an artist.
format	Thesis
qualification_level	Bachelor degree
author	Mohamed Esa, Nur Aina Sofea
author_facet	Mohamed Esa, Nur Aina Sofea
author_sort	Mohamed Esa, Nur Aina Sofea
title	Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_short	Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_full	Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_fullStr	Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_full_unstemmed	Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_sort	social media marketing as promotion tools to promote new talents among students in faculty of music uitm shah alam. / nur aina sofea mohamed esa
granting_institution	Universiti Teknologi MARA
granting_department	Faculty of Music
publishDate	2019
url	https://ir.uitm.edu.my/id/eprint/49457/1/49457.pdf
_version_	1783734803230621696

Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa

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