Level customers satisfaction on services of PPTH / Nurussyafinaz Mohd Azseri

Customer Satisfaction is one of key aspect which is always being given serious attention by Financial Institutions. It is because services provided by any organization can be assessed and improved based on opinion and suggestion gathered from customers. Hence, this survey was conducted in order to i...

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Main Author: Mohd Azseri, Nurussyafinaz
Format: Thesis
Language:English
Published: 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/57334/1/57334.PDF
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spelling my-uitm-ir.573342022-03-31T07:55:22Z Level customers satisfaction on services of PPTH / Nurussyafinaz Mohd Azseri 2018-07 Mohd Azseri, Nurussyafinaz HV Social pathology. Social and public welfare. Criminology Customer Satisfaction is one of key aspect which is always being given serious attention by Financial Institutions. It is because services provided by any organization can be assessed and improved based on opinion and suggestion gathered from customers. Hence, this survey was conducted in order to identify customer satisfaction level on services provided by a certain financial institution namely Tabung Haji Kodiang located in Kedah. SERVQUAL theory, which consists of 4 elements(tangible, reliability, responsiveness and empathy), have been utilised in this survey to evaluate customer satisfaction level. Survey forms have been distributed to around100 respondents who were customers using Tabung Haji Kodiang services. All data collected were later analysed by using 'mean' score. Survey results have shown that customer satisfaction in Tabung Haji Kodiang is at a moderate level overall with the lowest 'mean' score is recorded for 'responsiveness' element ('mean' value at 2.95).This survey result on customer satisfaction level has given a clear picture and idea for enhancement on certain area of Tabung Haji Kodiang services in order to improve the services quality in line with company motto and quality policy. 2018-07 Thesis https://ir.uitm.edu.my/id/eprint/57334/ https://ir.uitm.edu.my/id/eprint/57334/1/57334.PDF text en public degree Universiti Teknologi MARA Faculty of Academy of Contemporary Islamic Studies Ab. Manan, Siti Khadijah (Assoc. Prof. Dr. )
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Ab. Manan, Siti Khadijah (Assoc. Prof. Dr. )
topic HV Social pathology
Social and public welfare
Criminology
spellingShingle HV Social pathology
Social and public welfare
Criminology
Mohd Azseri, Nurussyafinaz
Level customers satisfaction on services of PPTH / Nurussyafinaz Mohd Azseri
description Customer Satisfaction is one of key aspect which is always being given serious attention by Financial Institutions. It is because services provided by any organization can be assessed and improved based on opinion and suggestion gathered from customers. Hence, this survey was conducted in order to identify customer satisfaction level on services provided by a certain financial institution namely Tabung Haji Kodiang located in Kedah. SERVQUAL theory, which consists of 4 elements(tangible, reliability, responsiveness and empathy), have been utilised in this survey to evaluate customer satisfaction level. Survey forms have been distributed to around100 respondents who were customers using Tabung Haji Kodiang services. All data collected were later analysed by using 'mean' score. Survey results have shown that customer satisfaction in Tabung Haji Kodiang is at a moderate level overall with the lowest 'mean' score is recorded for 'responsiveness' element ('mean' value at 2.95).This survey result on customer satisfaction level has given a clear picture and idea for enhancement on certain area of Tabung Haji Kodiang services in order to improve the services quality in line with company motto and quality policy.
format Thesis
qualification_level Bachelor degree
author Mohd Azseri, Nurussyafinaz
author_facet Mohd Azseri, Nurussyafinaz
author_sort Mohd Azseri, Nurussyafinaz
title Level customers satisfaction on services of PPTH / Nurussyafinaz Mohd Azseri
title_short Level customers satisfaction on services of PPTH / Nurussyafinaz Mohd Azseri
title_full Level customers satisfaction on services of PPTH / Nurussyafinaz Mohd Azseri
title_fullStr Level customers satisfaction on services of PPTH / Nurussyafinaz Mohd Azseri
title_full_unstemmed Level customers satisfaction on services of PPTH / Nurussyafinaz Mohd Azseri
title_sort level customers satisfaction on services of ppth / nurussyafinaz mohd azseri
granting_institution Universiti Teknologi MARA
granting_department Faculty of Academy of Contemporary Islamic Studies
publishDate 2018
url https://ir.uitm.edu.my/id/eprint/57334/1/57334.PDF
_version_ 1783734970793066496