Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan

Consumer behavior is a specific cultural and it is still unclear whether the findings of the reports about the consumer online purchase intention in foreign countries can be implemented directly in a cultural of UiTM. In order to fulfill the gap in the literature regarding the consumer online purcha...

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Main Authors:	Abd. Rohman, Diyana, Othman, Norazuwaaireen, Noorsharifuzan, Zafirah
Format:	Thesis
Language:	English
Published:	2015
Subjects:	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Electronic commerce
Online Access:	https://ir.uitm.edu.my/id/eprint/59945/1/59945.pdf
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id	my-uitm-ir.59945
record_format	uketd_dc
spelling	my-uitm-ir.599452022-06-20T12:31:50Z Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan 2015 Abd. Rohman, Diyana Othman, Norazuwaaireen Noorsharifuzan, Zafirah Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives Electronic commerce Consumer behavior is a specific cultural and it is still unclear whether the findings of the reports about the consumer online purchase intention in foreign countries can be implemented directly in a cultural of UiTM. In order to fulfill the gap in the literature regarding the consumer online purchase intention, the current study will examine the consumer online purchase intention among students in UiTM (Ling et al, 2010). So, this attention of this study is to analyze the consumer online behavior towards online purchase intention among tourism students in UiTM. According to Ling et al. (2010) state that web shopping can be more risky and the foreign countries culture, they do not necessarily focus on the customer behavior. In Malaysian culture, the web retailers still focus on the traditional on the consumer behavior that contribute to the online purchase intention. 2015 Thesis https://ir.uitm.edu.my/id/eprint/59945/ https://ir.uitm.edu.my/id/eprint/59945/1/59945.pdf text en public degree Universiti Teknologi MARA Cawangan Melaka Faculty of Hotel and Tourism Management Kimjun, Mariana
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Kimjun, Mariana
topic	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer behavior Consumers' preferences Consumer research Including consumer profiling Electronic commerce
spellingShingle	Consumer behavior Consumers' preferences Consumer research Including consumer profiling Consumer behavior Consumers' preferences Consumer research Including consumer profiling Electronic commerce Abd. Rohman, Diyana Othman, Norazuwaaireen Noorsharifuzan, Zafirah Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan
description	Consumer behavior is a specific cultural and it is still unclear whether the findings of the reports about the consumer online purchase intention in foreign countries can be implemented directly in a cultural of UiTM. In order to fulfill the gap in the literature regarding the consumer online purchase intention, the current study will examine the consumer online purchase intention among students in UiTM (Ling et al, 2010). So, this attention of this study is to analyze the consumer online behavior towards online purchase intention among tourism students in UiTM. According to Ling et al. (2010) state that web shopping can be more risky and the foreign countries culture, they do not necessarily focus on the customer behavior. In Malaysian culture, the web retailers still focus on the traditional on the consumer behavior that contribute to the online purchase intention.
format	Thesis
qualification_level	Bachelor degree
author	Abd. Rohman, Diyana Othman, Norazuwaaireen Noorsharifuzan, Zafirah
author_facet	Abd. Rohman, Diyana Othman, Norazuwaaireen Noorsharifuzan, Zafirah
author_sort	Abd. Rohman, Diyana
title	Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan
title_short	Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan
title_full	Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan
title_fullStr	Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan
title_full_unstemmed	Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan
title_sort	online shopping orientation among tourism students in uitm / diyana abd. rohman, norazuwaaireen othman and zafirah noorsharifuzan
granting_institution	Universiti Teknologi MARA Cawangan Melaka
granting_department	Faculty of Hotel and Tourism Management
publishDate	2015
url	https://ir.uitm.edu.my/id/eprint/59945/1/59945.pdf
_version_	1783735067953070080

Online shopping orientation among tourism students in UiTM / Diyana Abd. Rohman, Norazuwaaireen Othman and Zafirah Noorsharifuzan

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