Consumers attitude towards life insurance / Mohamad Kamil Ariff Khalid

Consumers today have a greater access to abroad range of savings and investment options. Insurance players will soon find that the more successful they are in meeting their customers’ diverse financial needs, the more effective they will be in meeting theirs customers’ insurance needs. Insurance pl...

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Main Author: Khalid, Mohamad Kamil Ariff
Format: Thesis
Language:English
Published: 2001
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/60068/1/60068.pdf
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spelling my-uitm-ir.600682022-05-22T23:57:25Z Consumers attitude towards life insurance / Mohamad Kamil Ariff Khalid 2001-04 Khalid, Mohamad Kamil Ariff Insurance Business insurance Insurance business. Insurance management Life insurance Life insurance business. Management Health insurance Consumers today have a greater access to abroad range of savings and investment options. Insurance players will soon find that the more successful they are in meeting their customers’ diverse financial needs, the more effective they will be in meeting theirs customers’ insurance needs. Insurance players are also poised to become primary of developments in innovative financial solutions. By acquiring an intimate knowledge of consumers’ attitudes, needs and wants, consumers’ preferences and demand, insurance players can make an invaluable contribution to the development of new product. In order to change the negative attitude of Malays towards life insurance, efforts should be made to strengthen of all the weaken factors in the life insurance industry. 2001-04 Thesis https://ir.uitm.edu.my/id/eprint/60068/ https://ir.uitm.edu.my/id/eprint/60068/1/60068.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Business Management Mansor, Norudin
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Mansor, Norudin
topic Insurance
Business insurance
Insurance
Life insurance
Insurance
Health insurance
spellingShingle Insurance
Business insurance
Insurance
Life insurance
Insurance
Health insurance
Khalid, Mohamad Kamil Ariff
Consumers attitude towards life insurance / Mohamad Kamil Ariff Khalid
description Consumers today have a greater access to abroad range of savings and investment options. Insurance players will soon find that the more successful they are in meeting their customers’ diverse financial needs, the more effective they will be in meeting theirs customers’ insurance needs. Insurance players are also poised to become primary of developments in innovative financial solutions. By acquiring an intimate knowledge of consumers’ attitudes, needs and wants, consumers’ preferences and demand, insurance players can make an invaluable contribution to the development of new product. In order to change the negative attitude of Malays towards life insurance, efforts should be made to strengthen of all the weaken factors in the life insurance industry.
format Thesis
qualification_level Bachelor degree
author Khalid, Mohamad Kamil Ariff
author_facet Khalid, Mohamad Kamil Ariff
author_sort Khalid, Mohamad Kamil Ariff
title Consumers attitude towards life insurance / Mohamad Kamil Ariff Khalid
title_short Consumers attitude towards life insurance / Mohamad Kamil Ariff Khalid
title_full Consumers attitude towards life insurance / Mohamad Kamil Ariff Khalid
title_fullStr Consumers attitude towards life insurance / Mohamad Kamil Ariff Khalid
title_full_unstemmed Consumers attitude towards life insurance / Mohamad Kamil Ariff Khalid
title_sort consumers attitude towards life insurance / mohamad kamil ariff khalid
granting_institution Universiti Teknologi MARA, Terengganu
granting_department Faculty Of Business Management
publishDate 2001
url https://ir.uitm.edu.my/id/eprint/60068/1/60068.pdf
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