The effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / Akmal Nashren Abd Malik
In a globalized world, the development of internet has made one’s life become easier. At the moment, most of the payment were done by using smart devices. E-wallet is one of the greatest inventions of the 21 century and has become the important part of the electronic payment system. However, this ty...
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my-uitm-ir.600912022-09-19T03:35:05Z The effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / Akmal Nashren Abd Malik 2021-11 Abd Malik, Akmal Nashren Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Mobile commerce In a globalized world, the development of internet has made one’s life become easier. At the moment, most of the payment were done by using smart devices. E-wallet is one of the greatest inventions of the 21 century and has become the important part of the electronic payment system. However, this type of services was considered as moderately low stage and unfamiliar among Malaysian consumers. The factors affecting consumers' intention towards the usage of e-wallet specifically amongst youth with range of age of 18-30 years old need to be examine in this paper. Perceived usefulness, perceived ease of use, perceived risk and reward are the variables that being used to identify the relationships with e-wallet usage intention by the consumers in Malaysia while Trust was tested as a moderator towards e-wallet usage intention. To construct the conceptual framework, this study is using Technology Acceptance Model (TAM) as the underpinning theory. There were 251 respondents and an online questionnaire used for data collection. The data collected were then generated into SPSS 3.0 and analysed by using PLS 3.1.9.2. The findings indicates that perceived usefulness, perceived risk and reward had a significant effect on intention to use ewallet while perceived ease had no significant effect on e-wallet usage intention. As for the moderating effects, the findings indicated that perceived usefulness and reward does moderated by trust while perceived ease of and perceived risk does not moderate by trust. This research paper expected to contribute to the literature particularly on ewallet by finding causes that influence consumer usage intention towards e-wallet. 2021-11 Thesis https://ir.uitm.edu.my/id/eprint/60091/ https://ir.uitm.edu.my/id/eprint/60091/1/60091.pdf text en public masters Universiti Teknologi MARA Faculty of Business and Management Syed Annuar, Sharifah Nurafizah (Dr.) |
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Universiti Teknologi MARA |
collection |
UiTM Institutional Repository |
language |
English |
advisor |
Syed Annuar, Sharifah Nurafizah (Dr.) |
topic |
Consumer behavior Consumers' preferences Consumer research Including consumer profiling Mobile commerce |
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Consumer behavior Consumers' preferences Consumer research Including consumer profiling Mobile commerce Abd Malik, Akmal Nashren The effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / Akmal Nashren Abd Malik |
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In a globalized world, the development of internet has made one’s life become easier. At the moment, most of the payment were done by using smart devices. E-wallet is one of the greatest inventions of the 21 century and has become the important part of the electronic payment system. However, this type of services was considered as moderately low stage and unfamiliar among Malaysian consumers. The factors affecting consumers' intention towards the usage of e-wallet specifically amongst youth with range of age of 18-30 years old need to be examine in this paper. Perceived usefulness, perceived ease of use, perceived risk and reward are the variables that being used to identify the relationships with e-wallet usage intention by the consumers in Malaysia while Trust was tested as a moderator towards e-wallet usage intention. To construct the conceptual framework, this study is using Technology Acceptance Model (TAM) as the underpinning theory. There were 251 respondents and an online questionnaire used for data collection. The data collected were then generated into SPSS 3.0 and analysed by using PLS 3.1.9.2. The findings indicates that perceived usefulness, perceived risk and reward had a significant effect on intention to use ewallet while perceived ease had no significant effect on e-wallet usage intention. As for the moderating effects, the findings indicated that perceived usefulness and reward does moderated by trust while perceived ease of and perceived risk does not moderate by trust. This research paper expected to contribute to the literature particularly on ewallet by finding causes that influence consumer usage intention towards e-wallet. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Abd Malik, Akmal Nashren |
author_facet |
Abd Malik, Akmal Nashren |
author_sort |
Abd Malik, Akmal Nashren |
title |
The effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / Akmal Nashren Abd Malik |
title_short |
The effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / Akmal Nashren Abd Malik |
title_full |
The effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / Akmal Nashren Abd Malik |
title_fullStr |
The effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / Akmal Nashren Abd Malik |
title_full_unstemmed |
The effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / Akmal Nashren Abd Malik |
title_sort |
effect of perceived usefulness, perceived ease of use, perceived risk and reward towards e-wallet usage intention: a moderating role of trust / akmal nashren abd malik |
granting_institution |
Universiti Teknologi MARA |
granting_department |
Faculty of Business and Management |
publishDate |
2021 |
url |
https://ir.uitm.edu.my/id/eprint/60091/1/60091.pdf |
_version_ |
1783735083527569408 |