Consumers' intention to adopt Islamic window banks products and services in Kluang, Johor / Aziedah Mhd Noh

Islamic banking institution has become more competent due to its fastest growth. In addition, many conventional bank did offer Islamic window banking products and services at lower cost and it would force Malaysian banking industry to be more competitive. On top of that, this paper purposely to dete...

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Main Author: Mhd Noh, Aziedah
Format: Thesis
Language:English
Published: 2019
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/60295/1/60295.pdf
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spelling my-uitm-ir.602952022-07-05T08:13:56Z Consumers' intention to adopt Islamic window banks products and services in Kluang, Johor / Aziedah Mhd Noh 2019-12 Mhd Noh, Aziedah Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Banking Finance, Islamic Islamic banking institution has become more competent due to its fastest growth. In addition, many conventional bank did offer Islamic window banking products and services at lower cost and it would force Malaysian banking industry to be more competitive. On top of that, this paper purposely to determine the factors that influence the consumers' intention to adopt Islamic window bank products and services. The factors such as bank reputation, awareness, relative advantage, perceived compatibility, perceived complexity and perceived risk were adopt as the independent variables. Eight (8) sections of questionnaire were distribute to at least 100 respondents among consumers' of Maybank Islamic window. The findings of this study are bank reputation, relative advantage and perceived compatibility have a significant impact on consumers' intention while awareness, perceived complexity and perceived risk have no significant relationship with the intention to adopt Islamic window banking products and services. 2019-12 Thesis https://ir.uitm.edu.my/id/eprint/60295/ https://ir.uitm.edu.my/id/eprint/60295/1/60295.pdf text en public degree UiTM Cawangan Johor Faculty of Business Management Mohd Shafi, Roslina (Dr.) Isa, Aflah
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Mohd Shafi, Roslina (Dr.)
Isa, Aflah
topic Consumer behavior
Consumers' preferences
Consumer research
Including consumer profiling
Banking
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
spellingShingle Consumer behavior
Consumers' preferences
Consumer research
Including consumer profiling
Banking
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Mhd Noh, Aziedah
Consumers' intention to adopt Islamic window banks products and services in Kluang, Johor / Aziedah Mhd Noh
description Islamic banking institution has become more competent due to its fastest growth. In addition, many conventional bank did offer Islamic window banking products and services at lower cost and it would force Malaysian banking industry to be more competitive. On top of that, this paper purposely to determine the factors that influence the consumers' intention to adopt Islamic window bank products and services. The factors such as bank reputation, awareness, relative advantage, perceived compatibility, perceived complexity and perceived risk were adopt as the independent variables. Eight (8) sections of questionnaire were distribute to at least 100 respondents among consumers' of Maybank Islamic window. The findings of this study are bank reputation, relative advantage and perceived compatibility have a significant impact on consumers' intention while awareness, perceived complexity and perceived risk have no significant relationship with the intention to adopt Islamic window banking products and services.
format Thesis
qualification_level Bachelor degree
author Mhd Noh, Aziedah
author_facet Mhd Noh, Aziedah
author_sort Mhd Noh, Aziedah
title Consumers' intention to adopt Islamic window banks products and services in Kluang, Johor / Aziedah Mhd Noh
title_short Consumers' intention to adopt Islamic window banks products and services in Kluang, Johor / Aziedah Mhd Noh
title_full Consumers' intention to adopt Islamic window banks products and services in Kluang, Johor / Aziedah Mhd Noh
title_fullStr Consumers' intention to adopt Islamic window banks products and services in Kluang, Johor / Aziedah Mhd Noh
title_full_unstemmed Consumers' intention to adopt Islamic window banks products and services in Kluang, Johor / Aziedah Mhd Noh
title_sort consumers' intention to adopt islamic window banks products and services in kluang, johor / aziedah mhd noh
granting_institution UiTM Cawangan Johor
granting_department Faculty of Business Management
publishDate 2019
url https://ir.uitm.edu.my/id/eprint/60295/1/60295.pdf
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