The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli

Remba Aspirasi Sdn Bhd is a business that currently operates such as audiovisual integration, surveillance systems (with the most latest technological surveillance) also, interactive education such as smart classrooms equipped with good audio, computers, projectors, and screens, as well as led infot...

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Main Author:	Azli, Nurul Afiqah
Format:	Thesis
Language:	English
Published:	2022
Subjects:	N Visual arts (General) NX Arts in general
Online Access:	https://ir.uitm.edu.my/id/eprint/63856/1/63856.pdf
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id	my-uitm-ir.63856
record_format	uketd_dc
spelling	my-uitm-ir.638562022-07-24T00:22:55Z The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli 2022 Azli, Nurul Afiqah N Visual arts (General) NC Drawing. Design. IIlustration NX Arts in general Remba Aspirasi Sdn Bhd is a business that currently operates such as audiovisual integration, surveillance systems (with the most latest technological surveillance) also, interactive education such as smart classrooms equipped with good audio, computers, projectors, and screens, as well as led infotainment displays. This study aims to investigate the rebranding of the logo of the company as well as to better understand more about the concept of visual elements that are good for this company. Furthermore, companies need a brand mark that includes a logo, elements that can represent the company’s digital identity and technology. This section of the paper will discuss the significance of the research as well. This research will be able to increase knowledge and understanding of what a brand is and how important having a good brand mark is. A brand's or organization's branding is critical. The company's brand distinguishes itself through the use of visual elements, images, and symbols to help the company stand out to customers and earn their trust. Logos are the most common type of brand mark used by most businesses, regardless of size or industry. Moreover, this is primarily due to the logo's clever use of visual elements, which are easier to remember than typographic elements. Brand identity consists of more than just a few images. brand, color, font styles, and even logos are all tools that aid in conveying the message and reaching the organization's intended audience. Furthermore, businesses require brand marks that include logos and elements that represent them. 2022 Thesis https://ir.uitm.edu.my/id/eprint/63856/ https://ir.uitm.edu.my/id/eprint/63856/1/63856.pdf text en public degree Universiti Teknologi MARA, Melaka Faculty of Art and Design
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
topic	N Visual arts (General) N Visual arts (General) NX Arts in general
spellingShingle	N Visual arts (General) N Visual arts (General) NX Arts in general Azli, Nurul Afiqah The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli
description	Remba Aspirasi Sdn Bhd is a business that currently operates such as audiovisual integration, surveillance systems (with the most latest technological surveillance) also, interactive education such as smart classrooms equipped with good audio, computers, projectors, and screens, as well as led infotainment displays. This study aims to investigate the rebranding of the logo of the company as well as to better understand more about the concept of visual elements that are good for this company. Furthermore, companies need a brand mark that includes a logo, elements that can represent the company’s digital identity and technology. This section of the paper will discuss the significance of the research as well. This research will be able to increase knowledge and understanding of what a brand is and how important having a good brand mark is. A brand's or organization's branding is critical. The company's brand distinguishes itself through the use of visual elements, images, and symbols to help the company stand out to customers and earn their trust. Logos are the most common type of brand mark used by most businesses, regardless of size or industry. Moreover, this is primarily due to the logo's clever use of visual elements, which are easier to remember than typographic elements. Brand identity consists of more than just a few images. brand, color, font styles, and even logos are all tools that aid in conveying the message and reaching the organization's intended audience. Furthermore, businesses require brand marks that include logos and elements that represent them.
format	Thesis
qualification_level	Bachelor degree
author	Azli, Nurul Afiqah
author_facet	Azli, Nurul Afiqah
author_sort	Azli, Nurul Afiqah
title	The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli
title_short	The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli
title_full	The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli
title_fullStr	The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli
title_full_unstemmed	The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli
title_sort	case study of rebranding brandmark logo on remba aspirasi sdn bhd / nurul afiqah azli
granting_institution	Universiti Teknologi MARA, Melaka
granting_department	Faculty of Art and Design
publishDate	2022
url	https://ir.uitm.edu.my/id/eprint/63856/1/63856.pdf
_version_	1783735355902525440

The case study of rebranding brandmark logo on Remba Aspirasi Sdn Bhd / Nurul Afiqah Azli

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