Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak

The purpose of the thesis is to convey a strong message to the local furniture manufacturer on how to identify the DNA of Malaysia furniture so they can understand it correctly and used it to identify the Malaysia Design. The objective of this research was to identify the type of identity domain of...

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Main Author:	Ishak, Muhammad Shukery
Format:	Thesis
Language:	English
Published:	2022
Subjects:	Social groups Group dynamics Furniture design
Online Access:	https://ir.uitm.edu.my/id/eprint/75728/1/75728.pdf
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id	my-uitm-ir.75728
record_format	uketd_dc
spelling	my-uitm-ir.757282023-04-04T00:36:12Z Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak 2022 Ishak, Muhammad Shukery Social groups. Group dynamics Furniture design The purpose of the thesis is to convey a strong message to the local furniture manufacturer on how to identify the DNA of Malaysia furniture so they can understand it correctly and used it to identify the Malaysia Design. The objective of this research was to identify the type of identity domain of product design may be described by qualitative (linguistic) descriptions in order to define the "design communication "of the brand used the local manufacturer in conveying message about its design and also to conducted to study the morphological analysis thinking method applied in furniture design and justify the brand-specific associations that are consistently used across a few products, these may comprise references or influences used in the furniture design by the local manufacturer. Furthermore, other purpose was classifying the explicit aspect of the brand recognition that involves type of partial style that was adapted by the local manufacturer in designing their furniture. Case study research methodology or the qualitative form of research is found to be suitable for this study. The visual product analysis is a method used to analyse the existing product by taking picture of the existing furniture and using SJY furniture website to assess the communicative language level and to classify the partial style of the furniture. 2022 Thesis https://ir.uitm.edu.my/id/eprint/75728/ https://ir.uitm.edu.my/id/eprint/75728/1/75728.pdf text en public masters Universiti Teknologi MARA (UiTM) Faculty of Art and Design Mokhtar, S'harin
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Mokhtar, S'harin
topic	Social groups Group dynamics Furniture design
spellingShingle	Social groups Group dynamics Furniture design Ishak, Muhammad Shukery Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak
description	The purpose of the thesis is to convey a strong message to the local furniture manufacturer on how to identify the DNA of Malaysia furniture so they can understand it correctly and used it to identify the Malaysia Design. The objective of this research was to identify the type of identity domain of product design may be described by qualitative (linguistic) descriptions in order to define the "design communication "of the brand used the local manufacturer in conveying message about its design and also to conducted to study the morphological analysis thinking method applied in furniture design and justify the brand-specific associations that are consistently used across a few products, these may comprise references or influences used in the furniture design by the local manufacturer. Furthermore, other purpose was classifying the explicit aspect of the brand recognition that involves type of partial style that was adapted by the local manufacturer in designing their furniture. Case study research methodology or the qualitative form of research is found to be suitable for this study. The visual product analysis is a method used to analyse the existing product by taking picture of the existing furniture and using SJY furniture website to assess the communicative language level and to classify the partial style of the furniture.
format	Thesis
qualification_level	Master's degree
author	Ishak, Muhammad Shukery
author_facet	Ishak, Muhammad Shukery
author_sort	Ishak, Muhammad Shukery
title	Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak
title_short	Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak
title_full	Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak
title_fullStr	Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak
title_full_unstemmed	Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak
title_sort	identification of partial style in malaysia furniture design using visual product analysis / muhammad shukery ishak
granting_institution	Universiti Teknologi MARA (UiTM)
granting_department	Faculty of Art and Design
publishDate	2022
url	https://ir.uitm.edu.my/id/eprint/75728/1/75728.pdf
_version_	1783736076609781760

Identification of partial style in Malaysia furniture design using visual product analysis / Muhammad Shukery Ishak

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