A study on the impact of product variety in Malaysian automotive industry-current production / Mohd Tamrin Tajudin
This thesis is about the study of the impact of product variety in Malaysian automotive industry. It covers the aspect of product variety and mass customization. The aim for the product variety is to satisfy individual needs with the mass production efficiency. Mass customization aims to provide goo...
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| Format: | Thesis |
| Language: | English |
| Published: |
2005
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/75872/1/75872.pdf |
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