Restaurant attributes on customer satisfaction and behaviour intention: a case study of San Francisco Coffee / Ahmad Azwan Mohamad Fakhrur
San Francisco Coffee is a local gourmet coffee joint and a direct competitor to international coffee joint such as Starbucks and Coffee Bean. They are sharing a similar business model and were established within the same time frame. However, San Francisco Coffee is the slowest in terms of business l...
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Format: | Thesis |
Language: | English |
Published: |
2016
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Online Access: | https://ir.uitm.edu.my/id/eprint/77457/1/77457.pdf |
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