Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah
This project presents development and implementation of a centralized yield management project by an international hotel group in it's over 14 hotels in Sarawak- Data were collected from the participant hotel group's three management levels through semi-structured interviews, observations...
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| Language: | English |
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2007
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| Online Access: | https://ir.uitm.edu.my/id/eprint/9379/1/TD_LINCOLN%20PHILIP%20MUJAH%20CS%2007_5.pdf |
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my-uitm-ir.93792017-10-31T07:45:26Z Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah 2007 Lincoln, Philip Mujah This project presents development and implementation of a centralized yield management project by an international hotel group in it's over 14 hotels in Sarawak- Data were collected from the participant hotel group's three management levels through semi-structured interviews, observations and document analysis. The research findings reveal that developing and implementing a centralized yield management project is contextually a very helpful in pricing strategy. Major problems and difficulties using numeric report are solved using the new report trend that is graphical report 2007 Thesis https://ir.uitm.edu.my/id/eprint/9379/ https://ir.uitm.edu.my/id/eprint/9379/1/TD_LINCOLN%20PHILIP%20MUJAH%20CS%2007_5.pdf text en public other degree Universiti Teknologi MARA Faculty of Information Technology and Quantitative Sciences |
| institution |
Universiti Teknologi MARA |
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UiTM Institutional Repository |
| language |
English |
| description |
This project presents development and implementation of a centralized yield management project by an international hotel group in it's over 14 hotels in Sarawak- Data were collected from the participant hotel group's three management levels through semi-structured interviews, observations and document analysis. The research findings reveal that developing and implementing a centralized yield
management project is contextually a very helpful in pricing strategy. Major problems and difficulties using numeric report are solved using the new report trend
that is graphical report |
| format |
Thesis |
| qualification_name |
other |
| qualification_level |
Bachelor degree |
| author |
Lincoln, Philip Mujah |
| spellingShingle |
Lincoln, Philip Mujah Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah |
| author_facet |
Lincoln, Philip Mujah |
| author_sort |
Lincoln, Philip Mujah |
| title |
Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah |
| title_short |
Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah |
| title_full |
Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah |
| title_fullStr |
Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah |
| title_full_unstemmed |
Development of hotel yield management and reservation for hotels in Sarawak / Lincoln Philip Mujah |
| title_sort |
development of hotel yield management and reservation for hotels in sarawak / lincoln philip mujah |
| granting_institution |
Universiti Teknologi MARA |
| granting_department |
Faculty of Information Technology and Quantitative Sciences |
| publishDate |
2007 |
| url |
https://ir.uitm.edu.my/id/eprint/9379/1/TD_LINCOLN%20PHILIP%20MUJAH%20CS%2007_5.pdf |
| _version_ |
1783733153291042816 |