Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari

Co-creation is the joint, collaborative, concurrent, peer-like process of producing new value, both materially and symbolically. It is used by organizations as a strategy to bring different parties together in order to achieve a mutually valued outcome. It is important to understand what factors aff...

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Main Author:	Hadhari, Asha Hairy
Format:	Thesis
Language:	English
Published:	2017
Subjects:	H Social Sciences (General)
Online Access:	https://ir.uitm.edu.my/id/eprint/97620/1/97620.pdf
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id	my-uitm-ir.97620
record_format	uketd_dc
spelling	my-uitm-ir.976202024-06-30T04:02:46Z Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari 2017 Hadhari, Asha Hairy H Social Sciences (General) Study and teaching. Research Co-creation is the joint, collaborative, concurrent, peer-like process of producing new value, both materially and symbolically. It is used by organizations as a strategy to bring different parties together in order to achieve a mutually valued outcome. It is important to understand what factors affect cooperative members’ loyalty towards the organization. This study is carried out to investigate the impact of the dimension of participation of cooperative members which consists of other dimensions such as information seeking, information sharing, responsible behaviour, and personal interaction towards cooperative member’s loyalty towards the organization. Self-administered questionnaire was distributed to cooperative members in Kuching, Sarawak. The variables investigated are (a) information seeking; (b) information sharing; (c) responsible behaviour; and (d) personal interaction. Based on the results obtained from the data analysis, it can be concluded that Information Sharing plays the most important role in affecting cooperative members’ loyalty with the highest beta value of 0.355. This means that Information Sharing is a variable that significantly affects cooperative members’ loyalty towards their organization. 2017 Thesis https://ir.uitm.edu.my/id/eprint/97620/ https://ir.uitm.edu.my/id/eprint/97620/1/97620.pdf text en public University Technology MARA Sarawak Bachelor Of Administration With Honours (MARKETING)
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
topic	H Social Sciences (General) H Social Sciences (General)
spellingShingle	H Social Sciences (General) H Social Sciences (General) Hadhari, Asha Hairy Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari
description	Co-creation is the joint, collaborative, concurrent, peer-like process of producing new value, both materially and symbolically. It is used by organizations as a strategy to bring different parties together in order to achieve a mutually valued outcome. It is important to understand what factors affect cooperative members’ loyalty towards the organization. This study is carried out to investigate the impact of the dimension of participation of cooperative members which consists of other dimensions such as information seeking, information sharing, responsible behaviour, and personal interaction towards cooperative member’s loyalty towards the organization. Self-administered questionnaire was distributed to cooperative members in Kuching, Sarawak. The variables investigated are (a) information seeking; (b) information sharing; (c) responsible behaviour; and (d) personal interaction. Based on the results obtained from the data analysis, it can be concluded that Information Sharing plays the most important role in affecting cooperative members’ loyalty with the highest beta value of 0.355. This means that Information Sharing is a variable that significantly affects cooperative members’ loyalty towards their organization.
format	Thesis
author	Hadhari, Asha Hairy
author_facet	Hadhari, Asha Hairy
author_sort	Hadhari, Asha Hairy
title	Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari
title_short	Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari
title_full	Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari
title_fullStr	Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari
title_full_unstemmed	Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari
title_sort	factors affecting loyalty among cooperative members in sarawak / asha hairy hadhari
granting_institution	University Technology MARA Sarawak
granting_department	Bachelor Of Administration With Honours (MARKETING)
publishDate	2017
url	https://ir.uitm.edu.my/id/eprint/97620/1/97620.pdf
_version_	1804890020056662016

Factors affecting loyalty among cooperative members in Sarawak / Asha Hairy Hadhari

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