Uses and gratifications of wechat among adolescents in people’s republic of China
The objective of this study was to investigate Chinese adolescents’ uses and gratifications of WeChat, along with their intention to continue using the app. Despite past research on mobile instant messenger adoption, there is a knowledge gap concerning the gratifications influencing post post-adopti...
Saved in:
Main Author: | |
---|---|
Format: | Thesis |
Language: | English English |
Published: |
2023
|
Subjects: | |
Online Access: | https://eprints.ums.edu.my/id/eprint/39101/1/24%20PAGES.pdf https://eprints.ums.edu.my/id/eprint/39101/2/FULLTEXT.pdf |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|