Organizational innovation and organization performance in Malaysian service industry.
Organizational innovation refers to changes in the structures and processes of an organization that result from implementing new managerial and working concepts and practices. Therefore, organizational innovations are undesirably important for the success of service firm. Therefore, this study is co...
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Main Author: | |
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Format: | Thesis |
Language: | English |
Published: |
2013
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Subjects: | |
Online Access: | http://ir.unimas.my/id/eprint/9369/1/Neeta%20Syairul%20Amelia%20Safian%20ft.pdf |
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Summary: | Organizational innovation refers to changes in the structures and processes of an organization that result from implementing new managerial and working concepts and practices. Therefore, organizational innovations are undesirably important for the success of service firm. Therefore, this study is conducted to understand and determine the relationship between organizational innovation and organization performance in Malaysian Service Industry. Besides, this studies also to identify what the most innovation that intluence performance of the services company in Malaysia. Using survey questionnaire and convenience sampling, one hundred and fifty respondents were selected for this study. The data collected were analysed using correlation and multiple regression analysis.The results from study show that, Administrative Innovation is the most influential factors that affect dependent variable rather than others independent variables such as Process Innovation and Product Innovation. Finally,some of recommendation also has been suggested for future research. |
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