Input factors and outcomes of pre-purchase dissonance

Input factors and outcomes of pre-purchase dissonance

This study addresses problems faced by parents regarding the choice of private tertiary education in Malaysia, for their children. Due to the intense competition to get a place in Malaysian Public Universities, parents turn to Private HEIs to pursue their children’s dreams. Private HEIs make enti...

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書目詳細資料
主要作者:	Mohd Radzol, Aifa Rozaini
格式:	Thesis
語言:	English
出版:	2017
主題:	Consumer behavior - Research Cognitive dissonance
在線閱讀:	http://psasir.upm.edu.my/id/eprint/70850/1/FEP%202017%2019%20-%20IR.pdf
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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