Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia

As a symbol of 40 years diplomatic relation between Malaysia-China, in year 2014 China Wildlife Conservation Association (CWCA) and Malaysian government have make a deal to loan two Giant Pandas. The arrival pair of Giant Panda has increased the number of visitors to the Giant Panda Conservation Cen...

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Main Author:	Hashim, Muhamad Zharif Luqman
Format:	Thesis
Language:	English
Published:	2018
Subjects:	Zoo animals - Handling Zoos - Management
Online Access:	http://psasir.upm.edu.my/id/eprint/82798/1/IKDPM%202018%204%20ir.pdf
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id	my-upm-ir.82798
record_format	uketd_dc
spelling	my-upm-ir.827982022-01-12T01:53:43Z Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia 2018-11 Hashim, Muhamad Zharif Luqman As a symbol of 40 years diplomatic relation between Malaysia-China, in year 2014 China Wildlife Conservation Association (CWCA) and Malaysian government have make a deal to loan two Giant Pandas. The arrival pair of Giant Panda has increased the number of visitors to the Giant Panda Conservation Centre (GPCC) in past three years. Facilities for Giant Panda are available at GPCC located in the Zoo Negara The general objective of this study was to estimate the conservation value of the Giant Panda at the Zoo Negara. Non-market valuation is used to compute the economic value of environmental resources. Even though several techniques can be used to evaluate the non-market commodities (environmental services), this study used the Contingent Valuation Method. This survey obtained an information in describing visitors’ willingness to pay for conservation of Giant Panda. A total of 335 respondents were selected among the visitors at GPCC. The results indicate that visitors to GPCC are willing to pay for the conservation of Giant Panda about RM24.88 per visit, while the conservation value was estimated at RM10.8 million for the year 2016. Findings also show that the factors influenced the WTP are monthly income, attractiveness of Giant Panda, visit experience in GPCC and perception on cost of visit to GPCC. This findings would also be helpful to assist the management authority to determine the admission fee and determining how much they can increase the entrance fee to visitors who enter the GPCC in the future. Zoo animals - Handling Zoos - Management 2018-11 Thesis http://psasir.upm.edu.my/id/eprint/82798/ http://psasir.upm.edu.my/id/eprint/82798/1/IKDPM%202018%204%20ir.pdf text en public masters Universiti Putra Malaysia Zoo animals - Handling Zoos - Management Shuib, Ahmad
institution	Universiti Putra Malaysia
collection	PSAS Institutional Repository
language	English
advisor	Shuib, Ahmad
topic	Zoo animals - Handling Zoos - Management
spellingShingle	Zoo animals - Handling Zoos - Management Hashim, Muhamad Zharif Luqman Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia
description	As a symbol of 40 years diplomatic relation between Malaysia-China, in year 2014 China Wildlife Conservation Association (CWCA) and Malaysian government have make a deal to loan two Giant Pandas. The arrival pair of Giant Panda has increased the number of visitors to the Giant Panda Conservation Centre (GPCC) in past three years. Facilities for Giant Panda are available at GPCC located in the Zoo Negara The general objective of this study was to estimate the conservation value of the Giant Panda at the Zoo Negara. Non-market valuation is used to compute the economic value of environmental resources. Even though several techniques can be used to evaluate the non-market commodities (environmental services), this study used the Contingent Valuation Method. This survey obtained an information in describing visitors’ willingness to pay for conservation of Giant Panda. A total of 335 respondents were selected among the visitors at GPCC. The results indicate that visitors to GPCC are willing to pay for the conservation of Giant Panda about RM24.88 per visit, while the conservation value was estimated at RM10.8 million for the year 2016. Findings also show that the factors influenced the WTP are monthly income, attractiveness of Giant Panda, visit experience in GPCC and perception on cost of visit to GPCC. This findings would also be helpful to assist the management authority to determine the admission fee and determining how much they can increase the entrance fee to visitors who enter the GPCC in the future.
format	Thesis
qualification_level	Master's degree
author	Hashim, Muhamad Zharif Luqman
author_facet	Hashim, Muhamad Zharif Luqman
author_sort	Hashim, Muhamad Zharif Luqman
title	Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia
title_short	Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia
title_full	Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia
title_fullStr	Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia
title_full_unstemmed	Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia
title_sort	willingness of visitors to pay for conservation of giant panda at zoo negara, malaysia
granting_institution	Universiti Putra Malaysia
publishDate	2018
url	http://psasir.upm.edu.my/id/eprint/82798/1/IKDPM%202018%204%20ir.pdf
_version_	1747813320962867200

Willingness of visitors to pay for conservation of Giant Panda at Zoo Negara, Malaysia

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