Organizational, Marketing Resource Profile And Export Performance
The most common question that has attracted much attention among scholars and practitioners is why some firms perform better while others do not. To probe further, this dissertation is prepared by focusing on the key determinants of exporting firm performance. In spite of numerous literature on this...
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Main Author: | Saban, Gluma |
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Format: | Thesis |
Language: | English |
Published: |
2005
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Subjects: | |
Online Access: | http://eprints.usm.my/25596/1/ORGANIZATIONAL%2C_MARKETING_RESOURCE_PROFILE_AND_EXPORT_PERFORMANCE.pdf |
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