Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia

This study explores the phenomenon of Corporate Social Responsibility (hereinafter abbreviated as “CSR”) among small businesses in Jelutong wet market in Penang, Malaysia. This is a qualitative research employing case study methodology with three (3) data gathering instruments employed namely non-pa...

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Main Author: Wong, Teik Aun
Format: Thesis
Language:English
Published: 2017
Subjects:
Online Access:http://eprints.usm.my/45504/1/WONG%20TEIK%20AUN.pdf
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id my-usm-ep.45504
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spelling my-usm-ep.455042019-09-20T01:12:22Z Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia 2017-04 Wong, Teik Aun H1-99 Social sciences (General) This study explores the phenomenon of Corporate Social Responsibility (hereinafter abbreviated as “CSR”) among small businesses in Jelutong wet market in Penang, Malaysia. This is a qualitative research employing case study methodology with three (3) data gathering instruments employed namely non-participant observations, semi-structured interviews and participant observations. The selected field site is Jelutong wet market in Penang, Malaysia. The findings show that existing literature on CSR is inadequate to capture and understand it in the context of small businesses in a wet market. 2017-04 Thesis http://eprints.usm.my/45504/ http://eprints.usm.my/45504/1/WONG%20TEIK%20AUN.pdf application/pdf en public phd doctoral Universiti Sains Malaysia Pusat Penyelidikan Dasar & Kajian Antarabangsa
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic H1-99 Social sciences (General)
spellingShingle H1-99 Social sciences (General)
Wong, Teik Aun
Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia
description This study explores the phenomenon of Corporate Social Responsibility (hereinafter abbreviated as “CSR”) among small businesses in Jelutong wet market in Penang, Malaysia. This is a qualitative research employing case study methodology with three (3) data gathering instruments employed namely non-participant observations, semi-structured interviews and participant observations. The selected field site is Jelutong wet market in Penang, Malaysia. The findings show that existing literature on CSR is inadequate to capture and understand it in the context of small businesses in a wet market.
format Thesis
qualification_name Doctor of Philosophy (PhD.)
qualification_level Doctorate
author Wong, Teik Aun
author_facet Wong, Teik Aun
author_sort Wong, Teik Aun
title Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia
title_short Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia
title_full Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia
title_fullStr Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia
title_full_unstemmed Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia
title_sort beyond business : corporate social responsibility (csr) among small businesses in jelutong market, penang, malaysia
granting_institution Universiti Sains Malaysia
granting_department Pusat Penyelidikan Dasar & Kajian Antarabangsa
publishDate 2017
url http://eprints.usm.my/45504/1/WONG%20TEIK%20AUN.pdf
_version_ 1747821524988985344