Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance

Evidences from past research suggest that social media use in organizations has positive effects on perceived organizational performance. The present study aims to empirically test the relationship in Malaysian context. In doing so, this present study introduces corporate disclosure, drawn from Impr...

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Main Author:	Hashim, Jamsari
Format:	Thesis
Language:	English
Published:	2020
Subjects:	P87-96 Communication Mass media
Online Access:	http://eprints.usm.my/51866/1/JAMSARI%20BIN%20HASHIM%20-%20TESIS%20cut.pdf
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id	my-usm-ep.51866
record_format	uketd_dc
spelling	my-usm-ep.518662022-03-10T07:53:31Z Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance 2020-05 Hashim, Jamsari P87-96 Communication. Mass media Evidences from past research suggest that social media use in organizations has positive effects on perceived organizational performance. The present study aims to empirically test the relationship in Malaysian context. In doing so, this present study introduces corporate disclosure, drawn from Impression Management Theory (IMT), as the mediator in the relationship between technological, organizational, and environmental factors and perceived organizational performance. In addition, the role of technological, organizational, and environmental factors, deduced from Tornazky & Fleisher’s Technological-Organizational-Environmental Framework (TOEF), were tested as antecedents of social media use for corporate disclosure in the present study. Social media use for public relations functions is tested as a moderator in the relationship between corporate disclosure and perceived organizational performance. Using two theoretical lenses and a body of past research, the study develops a model framework depicting relationships among these variables. This study employed a cross-sectional research to collect data from 120 public relations practitioners in various types of companies in Malaysia. The model was tested using PLS-SEM. Out of eight hypotheses were tested in this study, six were supported. 2020-05 Thesis http://eprints.usm.my/51866/ http://eprints.usm.my/51866/1/JAMSARI%20BIN%20HASHIM%20-%20TESIS%20cut.pdf application/pdf en public phd doctoral Universiti Sains Malaysia Pusat Pengajian Komunikasi
institution	Universiti Sains Malaysia
collection	USM Institutional Repository
language	English
topic	P87-96 Communication Mass media
spellingShingle	P87-96 Communication Mass media Hashim, Jamsari Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance
description	Evidences from past research suggest that social media use in organizations has positive effects on perceived organizational performance. The present study aims to empirically test the relationship in Malaysian context. In doing so, this present study introduces corporate disclosure, drawn from Impression Management Theory (IMT), as the mediator in the relationship between technological, organizational, and environmental factors and perceived organizational performance. In addition, the role of technological, organizational, and environmental factors, deduced from Tornazky & Fleisher’s Technological-Organizational-Environmental Framework (TOEF), were tested as antecedents of social media use for corporate disclosure in the present study. Social media use for public relations functions is tested as a moderator in the relationship between corporate disclosure and perceived organizational performance. Using two theoretical lenses and a body of past research, the study develops a model framework depicting relationships among these variables. This study employed a cross-sectional research to collect data from 120 public relations practitioners in various types of companies in Malaysia. The model was tested using PLS-SEM. Out of eight hypotheses were tested in this study, six were supported.
format	Thesis
qualification_name	Doctor of Philosophy (PhD.)
qualification_level	Doctorate
author	Hashim, Jamsari
author_facet	Hashim, Jamsari
author_sort	Hashim, Jamsari
title	Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance
title_short	Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance
title_full	Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance
title_fullStr	Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance
title_full_unstemmed	Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance
title_sort	social media use for corporate disclosure among public relations practitioners in malaysian companies: its effect on perceived organizational performance
granting_institution	Universiti Sains Malaysia
granting_department	Pusat Pengajian Komunikasi
publishDate	2020
url	http://eprints.usm.my/51866/1/JAMSARI%20BIN%20HASHIM%20-%20TESIS%20cut.pdf
_version_	1747822108094758912

Social Media Use For Corporate Disclosure Among Public Relations Practitioners In Malaysian Companies: Its Effect On Perceived Organizational Performance

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