Relationship between organizational citizenship behaviour and sales achievement at TM Southern region

The study of Organizational Citizenship Behaviour (OCB) in an organization is related to the employees' good behavior towards organization where they work. It is important to understand the behavior of employee in organization especially the willingness and voluntarily behavior that helps tow...

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Main Author: Aziz, Fuziana
Format: Thesis
Language:English
English
Published: 2011
Subjects:
Online Access:http://eprints.utem.edu.my/id/eprint/14952/1/Relationship%20between%20organizational%20citizenship%20behaviour%20and%20sales%20achievement%20at%20TM%20Southern%20region.pdf
http://eprints.utem.edu.my/id/eprint/14952/2/Relationship%20between%20organizational%20citizenship%20behaviour%20and%20sales%20achievement%20at%20TM%20Southern%20Region.pdf
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spelling my-utem-ep.149522022-10-27T08:30:44Z Relationship between organizational citizenship behaviour and sales achievement at TM Southern region 2011 Aziz, Fuziana H Social Sciences (General) HD Industries. Land use. Labor The study of Organizational Citizenship Behaviour (OCB) in an organization is related to the employees' good behavior towards organization where they work. It is important to understand the behavior of employee in organization especially the willingness and voluntarily behavior that helps towards company's performance and achievement. For these reasons employees' good behavior or OCB is the primary focus of this study. The data for this research was collected from 105 sales employees at TM Southern Region. The main objective of this research is to identify and examine the relationship between OCB of sales employees at TM Southern Region and their sales achievement. The correlation and regression analysis were conducted to evaluate respondent judgments. It is hope that we could reveal the OCB of sales employees is related to their sales achievement. From the survey done, the Courtesy of sales employees at TM Southern Region is the most significant towards their sales achievement. TM Southern Region should consider the OCB of their new sales employees when hiring them, to ensure a high sales achievement which will help in producing high profitability for the company. 2011 Thesis http://eprints.utem.edu.my/id/eprint/14952/ http://eprints.utem.edu.my/id/eprint/14952/1/Relationship%20between%20organizational%20citizenship%20behaviour%20and%20sales%20achievement%20at%20TM%20Southern%20region.pdf text en public http://eprints.utem.edu.my/id/eprint/14952/2/Relationship%20between%20organizational%20citizenship%20behaviour%20and%20sales%20achievement%20at%20TM%20Southern%20Region.pdf text en validuser http://library.utem.edu.my:8000/elmu/index.jsp?module=webopac-d&action=fullDisplayRetriever.jsp&szMaterialNo=0000085281 mphil masters Universiti Teknikal Malaysia Melaka Faculty of Technology Management and Technopreneurship Rajiani, Ismi
institution Universiti Teknikal Malaysia Melaka
collection UTeM Repository
language English
English
advisor Rajiani, Ismi
topic H Social Sciences (General)
H Social Sciences (General)
spellingShingle H Social Sciences (General)
H Social Sciences (General)
Aziz, Fuziana
Relationship between organizational citizenship behaviour and sales achievement at TM Southern region
description The study of Organizational Citizenship Behaviour (OCB) in an organization is related to the employees' good behavior towards organization where they work. It is important to understand the behavior of employee in organization especially the willingness and voluntarily behavior that helps towards company's performance and achievement. For these reasons employees' good behavior or OCB is the primary focus of this study. The data for this research was collected from 105 sales employees at TM Southern Region. The main objective of this research is to identify and examine the relationship between OCB of sales employees at TM Southern Region and their sales achievement. The correlation and regression analysis were conducted to evaluate respondent judgments. It is hope that we could reveal the OCB of sales employees is related to their sales achievement. From the survey done, the Courtesy of sales employees at TM Southern Region is the most significant towards their sales achievement. TM Southern Region should consider the OCB of their new sales employees when hiring them, to ensure a high sales achievement which will help in producing high profitability for the company.
format Thesis
qualification_name Master of Philosophy (M.Phil.)
qualification_level Master's degree
author Aziz, Fuziana
author_facet Aziz, Fuziana
author_sort Aziz, Fuziana
title Relationship between organizational citizenship behaviour and sales achievement at TM Southern region
title_short Relationship between organizational citizenship behaviour and sales achievement at TM Southern region
title_full Relationship between organizational citizenship behaviour and sales achievement at TM Southern region
title_fullStr Relationship between organizational citizenship behaviour and sales achievement at TM Southern region
title_full_unstemmed Relationship between organizational citizenship behaviour and sales achievement at TM Southern region
title_sort relationship between organizational citizenship behaviour and sales achievement at tm southern region
granting_institution Universiti Teknikal Malaysia Melaka
granting_department Faculty of Technology Management and Technopreneurship
publishDate 2011
url http://eprints.utem.edu.my/id/eprint/14952/1/Relationship%20between%20organizational%20citizenship%20behaviour%20and%20sales%20achievement%20at%20TM%20Southern%20region.pdf
http://eprints.utem.edu.my/id/eprint/14952/2/Relationship%20between%20organizational%20citizenship%20behaviour%20and%20sales%20achievement%20at%20TM%20Southern%20Region.pdf
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