To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group

The purpose of this BRP is to identify the impacts of Intelligent Operations via Digitalization to Paragon Group Agency Life Group’s (PGA Life Group) Insurance Agents and Customers, which is also the affiliated insurance agency of Prudential Assurance Malaysia Berhad (PAMB). And the areas of the inv...

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Main Author:	Joo, Michael Jiun Jia
Format:	Thesis
Language:	English
Published:	2022
Subjects:	H Social Sciences (General)
Online Access:	http://eprints.utm.my/id/eprint/102323/1/MichaelJooJiunJiaMAHIBS2022.pdf
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id	my-utm-ep.102323
record_format	uketd_dc
spelling	my-utm-ep.1023232023-08-17T01:12:25Z To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group 2022 Joo, Michael Jiun Jia H Social Sciences (General) The purpose of this BRP is to identify the impacts of Intelligent Operations via Digitalization to Paragon Group Agency Life Group’s (PGA Life Group) Insurance Agents and Customers, which is also the affiliated insurance agency of Prudential Assurance Malaysia Berhad (PAMB). And the areas of the investigations include the identifications of both the attitudes of PGA Life Group insurance agents and PAMB customers towards the effectiveness of PAMB’s digital transformation, the ranking of working areas impacted by the digital transformation of PAMB, the ranking of digital tools considered the most helpful by the insurance agents, the ranking of frequently used of digital tools by PAMB customers and the ranking digital tools based on PAMB customers’ experience. So when the results generated from the investigations above, recommendations will also be given and it is also hoping that both the PAMB and PGA Life Group will refer to the recommendations for the improvement and upgradation of their current digital tools and approaches in order to create a more efficient working environment which can also provide exceptional customer experience. 2022 Thesis http://eprints.utm.my/id/eprint/102323/ http://eprints.utm.my/id/eprint/102323/1/MichaelJooJiunJiaMAHIBS2022.pdf application/pdf en public http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:147542 masters Universiti Teknologi Malaysia, Azman Hashim International Business School Azman Hashim International Business School
institution	Universiti Teknologi Malaysia
collection	UTM Institutional Repository
language	English
topic	H Social Sciences (General)
spellingShingle	H Social Sciences (General) Joo, Michael Jiun Jia To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group
description	The purpose of this BRP is to identify the impacts of Intelligent Operations via Digitalization to Paragon Group Agency Life Group’s (PGA Life Group) Insurance Agents and Customers, which is also the affiliated insurance agency of Prudential Assurance Malaysia Berhad (PAMB). And the areas of the investigations include the identifications of both the attitudes of PGA Life Group insurance agents and PAMB customers towards the effectiveness of PAMB’s digital transformation, the ranking of working areas impacted by the digital transformation of PAMB, the ranking of digital tools considered the most helpful by the insurance agents, the ranking of frequently used of digital tools by PAMB customers and the ranking digital tools based on PAMB customers’ experience. So when the results generated from the investigations above, recommendations will also be given and it is also hoping that both the PAMB and PGA Life Group will refer to the recommendations for the improvement and upgradation of their current digital tools and approaches in order to create a more efficient working environment which can also provide exceptional customer experience.
format	Thesis
qualification_level	Master's degree
author	Joo, Michael Jiun Jia
author_facet	Joo, Michael Jiun Jia
author_sort	Joo, Michael Jiun Jia
title	To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group
title_short	To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group
title_full	To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group
title_fullStr	To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group
title_full_unstemmed	To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group
title_sort	to identify the impacts of intelligent operations via digitalization to pamb's insurance agents and their customers, taking the example of pga life group
granting_institution	Universiti Teknologi Malaysia, Azman Hashim International Business School
granting_department	Azman Hashim International Business School
publishDate	2022
url	http://eprints.utm.my/id/eprint/102323/1/MichaelJooJiunJiaMAHIBS2022.pdf
_version_	1776100895986024448

To identify the impacts of intelligent operations via digitalization to PAMB's insurance agents and their customers, taking the example of PGA life group

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